Senior Social Media Editor
PENN Entertainment, Inc. is North America’s leading provider of integrated entertainment, sports content, and casino gaming experiences. From casinos and racetracks to online gaming, sports betting and entertainment content, we deliver the experiences people want, how and where they want them. These state-of-the-art platforms are powered by proprietary in-house technology, a key component of PENN’s omnichannel gaming and entertainment strategy. When you join PENN Entertainment’s digital team, you’ll work on cutting-edge platforms through theScore and PENN Interactive, and be part of a company that truly cares about your career growth.
About the role
The Senior Social Media Editor will create, edit, and program social media content across Facebook, Instagram, X, TikTok, and YouTube to drive engagement, revenue, and acquisition. The ideal candidate operates with a fan-first and data-informed mindset and can balance fan engagement with brand safety and business priorities.
Responsibilities
- Execute day-to-day operations of theScore and theScore Bet social media accounts, including but not limited to Facebook, Instagram, X, TikTok, and YouTube
- Create and edit social media posts, maintaining appropriate style, tone, and editorial standards
- Identify and surface relevant third-party content for each appropriate channel
- Use data to inform content decisions to increase engagement and channel growth
- Work alongside the marketing and sales teams to prepare and execute promotions and campaigns
- Work flexible hours, including nights, weekends, and holidays, as sports events require
- Other duties as required
Requirements
- Minimum 5 years experience in digital media, with a preference for sports media
- Minimum 3 years experience in social media
- Strong writing and editing skills
- Passionate and knowledgeable sports fan across a wide array of leagues, teams, and players
- Strong understanding of engaging social content
- Familiarity with social media publishing and analytics tools
- Ability to learn new applications and technology quickly
- Strong verbal and written communication skills
- Intermediate or better skills in Photoshop and other visual tools
- Functional knowledge of sports betting; strong knowledge preferred
- Ability to work flexible hours, including weekends, evenings, and holidays
Benefits
- Competitive compensation package
- Education and conference reimbursements
- Opportunities for career progression and mentoring others
- Best-in-class benefits, including physical, financial, and emotional support options
Pay
Salary Range: $55,000—$73,000 USD