Senior Social Marketing Associate

About the role

The Crown Is Yours As a Senior Social Marketing Associate, you'll play a key role in shaping how fans connect with our brand across major social platforms. In this role, you'll create timely, compelling content that reflects cultural moments, drives conversation, and supports our broader brand and business strategy.

Responsibilities

• Create timely, compelling content that aligns with our goals and audience.
• Design, develop, and publish engaging content across platforms like Instagram, TikTok, X (Twitter), Discord, etc.
• Create original, platform-first content including graphics, short-form video, clips, carousels, and interactive experiences that bring sports, entertainment, and internet culture to life.
• Use trend insights, audience sentiment, and cultural cues to inform content strategy, join the conversation, and deepen brand connection.
• Partner with internal teams to align on campaigns and creative direction, while using performance insights to optimize and evolve content.
• Turn real-time sports moments, breaking news, trends, and audience conversations into timely, visually compelling content.

Requirements

• At least 2 years of experience creating and managing social content and community engagement, ideally within sports, entertainment, or a fast-paced digital environment.
• Strong hands-on experience creating social content using graphic design and video editing tools (e.g., Adobe Creative Suite, Premiere Pro, Photoshop, After Effects, Canva, CapCut, or similar).
• A strong understanding of social platform best practices, audience behavior, and what drives engagement in real time.
• Excellent writing skills and a strong understanding of voice, storytelling, and cultural trends.
• Willingness to be available on nights or weekends to create and publish real-time content during peak moments.

Qualifications

• Proven ability to manage multiple projects simultaneously and meet deadlines.
• Experience with analytics tools to measure and report on campaign performance.
• Knowledge of SEO principles and how to optimize content for search engines.
• Ability to collaborate effectively with cross-functional teams, including designers, developers, and other marketing professionals.

Skills

• Strong communication and interpersonal skills.
• Ability to analyze data and make informed decisions based on insights.
• Proficiency in social media management tools such as Hootsuite, Buffer, or Sprout Social.
• Understanding of social media algorithms and how they impact content visibility.

Benefits

Our benefits package includes:

• Health insurance options
• Retirement savings plan
• Flexible spending accounts
• Generous paid time off policy
• Professional development opportunities

Pay

The US base salary range for this full-time position is $66,900.00 USD - $83,600.00 USD, plus bonus, equity, and benefits as applicable.

Schedule

Full-time position, with flexibility to work evenings and weekends as needed.