SENIOR SALES MANAGER

Key Responsibilities

• Develop and execute strategies to drive revenue growth across new and existing customers.
• Identify key market opportunities and prioritize target accounts and verticals.
• Lead initiatives to acquire new strategic accounts.
• Create clear revenue targets and sales plans aligned with company growth objectives.
• Monitor performance metrics and adjust strategies to ensure consistent growth.
• Trouble shoot and resolve escalated customer service issues.

Sales Leadership & Team Development

• Lead, coach, and develop a team of: National Account Managers, Regional Account Managers & Business Development Managers.
• Establish clear sales expectations, quotas, and performance standards.
• Conduct regular pipeline reviews, deal coaching, and territory strategy sessions.
• Build a culture of accountability, urgency, and continuous improvement.
• Recruit, develop, and retain top sales talent.

Strategic Account Expansion

• Develop strategies to deepen relationships with key customers and expand wallet share.
• Identify cross-selling and upselling opportunities across the company’s product and service offerings.
• Partner with internal teams to deliver exceptional customer experiences that drive long-term retention and growth.

Sales Process & Execution

• Implement structured sales processes to improve pipeline visibility and forecast accuracy.
• Track and analyze key performance indicators.
• Ensure consistent use of CRM systems and reporting tools.

Cross-Functional Collaboration

• Partner with marketing to align lead generation and campaign strategies.
• Collaborate with operations and customer success teams to ensure strong post-sale customer experience.
• Provide feedback to leadership regarding market trends, competitive dynamics, and customer needs.