Senior Sales Manager

Essential Duties and Responsibilities

• Own, manage, and grow top-tier account relationships to meet or exceed revenue and profitability targets.
• Lead business development strategy by identifying and pursuing new strategic partnership opportunities, while organically growing existing key accounts.
• Serve as the primary executive-level point of contact for top-tier accounts, building relationships with C-suite and senior leadership stakeholders.
• Develop and execute comprehensive account plans for the full enterprise portfolio, ensuring mutually beneficial growth outcomes.
• Direct and align marketing, operations, and field teams to deploy merchandising, marketing materials, and in-store activations across top accounts.
• Oversee and coordinate brand activation events, executive site visits, and strategic dispensary engagements to strengthen account relationships and drive brand presence.
• Lead and mentor the sales team on the Curio Wellness brand portfolio, instilling product expertise and ensuring consistent, high-quality representation across all customer touchpoints for Curio Wellness, Dixie(MD), Kaviar, Edie Parker, Happy Eddie, and Smokiez(MD) products.
• Provide executive leadership with strategic market intelligence, competitive insights, and new product recommendations to inform business decisions.
• Collaborate with executive leadership to refine sales strategy, optimize pricing and promotional approaches, and capitalize on emerging market trends.

Accountabilities

• Stakeholder: Achieve and exceed assigned revenue and profitability goals across top accounts and enterprise portfolio.
• Customer: Achieve executive-level engagement goals and strategic relationship milestones with top account leadership.
• Learning & Development: Achieve assigned leadership development goals and mentor junior sales team members.
• Internal Process: Lead assigned cross-functional initiatives and contribute to company-wide sales strategy and process improvement.

Qualifications

• 8+ years’ experience in cannabis, pharmaceutical, or consumer product goods sales with a demonstrated track record of leading top accounts, growing revenue, and managing complex enterprise relationships.
• Proven experience in business development, including prospecting, pitching, and closing new enterprise-level accounts.
• Experience working with executive leadership and presenting to senior-level stakeholders; strong command of sales management systems and data-driven decision making.
• Deep knowledge of the cannabis market, Top Account landscape, and competitive dynamics; existing relationships with senior buyers or operators strongly preferred.
• Personal vehicle required; ability to travel to customer locations, industry events, and HQ as needed. Flex schedule with availability for evenings and weekends as business demands.
• Deals with confidential information and/or issues using discretion and sound judgment.

Education

• Bachelor’s Degree (BA, BS) required; MBA or advanced degree preferred.

Company Information

• Curio Wellness is an Equal Opportunity Employer.
• Maryland: As a condition of employment, all Curio Wellness employees must comply with the State of Maryland requirements which includes providing a copy of your fingerprints in the required format and consenting to an FBI Background Check.
• Missouri: As a condition of employment, all Curio Wellness employees must comply with the State of Missouri requirements which include providing a copy of your fingerprints in the required format and consenting to an FBI Background Check.