Senior Qualitative Insight Specialist
Brado · St Louis, MI · 2 wk ago
RemoteRemoteConsultingFull-time
Key Areas of Responsibility
- Accountable for ensuring all assigned aspects of the project are delivered on time and against client objectives.
- Thinks proactively throughout the project to anticipate and quickly escalate and address changes to approach, design, objectives, etc.
- Supports the design of studies and contributes to writing proposals.
- Thoughtfully crafts questionnaires / discussion guides with appropriate techniques and activities, and structures of questions that better address objectives and fit with participant type.
- Effectively moderates 1:1 and group interviews and online engagements (Communities, Remesh, etc.), spending typically 15% of their time doing live moderation.
- Demonstrates an ability to connect the dots, identifying emerging themes and how they connect to the bigger story.
- Incorporates and suggests strategic elements for the report including the story flow, emerging implications (so-what), and recommendations (now-what).
- Begins to determine appropriate visual elements to communicate the story.
- Demonstrates the ability to leverage client / industry knowledge and external frameworks (e.g., Michael Porter's Five Forces, The Habit Loop), anecdotes (i.e., metaphor and story), constructs, macro and micro-trends, psychological understanding, etc., to elevate the strategy.
- Writes succinctly, to the audience, with clarity, conviction, and tension as well as polish and professionalism.
Client Relationships
- Demonstrates a confident, professional, respectful, agile, presence when engaging with the client.
- Develops rapport and builds empathy for and with the client, leading to long-term relationships.
- Develops and continually seeks to deepen understanding of the client's business and the individual client to ask the right questions, anticipate needs.
- Stays calm and collected even with difficult clients, and escalates challenges as needed.
Insight Department Activities
- Supports department specific initiatives.
- Develops positive relationships with clients and other Brado teams.
- Successfully represents Brado in external facing settings (e.g., conferences, new business presentations or networking events).
Requirements
- 3+ years experience moderating and delivering excellent client deliverables in a market research or agency setting.
- Bachelor's Degree ideally in business, journalism, marketing, economics, social sciences (psychology, anthropology, sociology).
- Pharmaceutical, med tech / med device, and consumer health market research experience with patients and healthcare professionals is a strong plus.
- Willingness to travel (up to 25% of your time) and be flexible in scheduling to accommodate project needs.
- Aligns with and Models our values: People, Commitment, Aspiration, Trustworthiness & Impact.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retailment Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Training & Development
- Work From Home