Senior Proposal Writer
Avetta’s unified platform streamlines compliance, prequalification, safety, and performance benchmarking in a single, integrated experience. Trusted by 360,000 businesses across more than 120 countries, Avetta blends AI-driven insights and human expertise to close risk gaps and strengthen supplier reliability. If residing within commutable distance to one of our offices, a hybrid schedule (3 days in office, 2 days work from home) is required. Candidates within commutable distance are preferred, but those outside of an office area may be considered on a remote basis.
About the Role
As a Sr Proposal Writer, you own all things RFx (RFP, RFI, RFQ, ISQ) for Avetta's global sales organization. This role requires building genuine product and industry fluency to interpret non-standard requirements, identify the right subject-matter stakeholders, and craft responses to opportunities that don’t fit the standard playbook. With AI becoming a standard part of workflows, this role now includes validating, refining, and managing AI-generated content, as well as evolving the content ecosystem (including the Loopio Library) using generative AI and agent-based tools. You will serve as the thought leader who integrates sales strategy and win messaging into every response, the technical translator who ensures AI-drafted content meets human standards, and the champion who scales proposal operations through automation.
Responsibilities
- Manage and execute the full RFx lifecycle (RFP, RFI, RFQ, ISQ), including planning, producing, and delivering compliant, high-quality proposals for the global sales organization.
- Serve as the technical and sales strategy authority on proposal content—validating and refining AI-generated drafts for accuracy, identifying non-standard requirements, and engaging subject-matter stakeholders (Product, Implementation, Risk Advisory, Localization, Solution Engineering, and others) to close gaps.
- Collaborate with Sales, Solution Engineering, Marketing, Product, Legal, and other stakeholders to develop winning strategies and ensure proposal content reflects current product releases, go-to-market priorities, and competitive positioning.
- Weave sales strategy and win themes into every response for more impactful, brand-aligned proposals.
- Own and evolve the proposal content ecosystem, including the Loopio Library, ensuring content stays current, well-organized, and trustworthy for both human and AI-assisted use.
- Champion the buildout and refinement of AI and agent-based tools for content generation, moderation, and search, scaling repeatable proposal tasks while preserving time for bespoke customer collateral.
- Coach proposal contributors in persuasive writing, sales strategy, technical accuracy, and proposal best practices, and train the team on content moderation and proposal tool usage.
- Support global RFx opportunities, adapting content and positioning to reflect local legislation, market attitudes, and language nuances across regions.
- Proactively review product release notes and business updates to assess impacts on proposal content libraries and implement required changes.
- Leverage data and analytics to track proposal asset usage, support activities, and drive continuous improvement in win rates, sales cycle speed, renewals, and expansions.
- Participate in Product, Solution Engineering, and Sales Enablement meetings to build and refine deep product and industry knowledge, applying that expertise to unique opportunities.
- Ensure all deadlines are met alongside the Proposal Coordinator, managing multiple high-profile proposals simultaneously with excellent organizational and communication skills.
- Apply your unique skillset to cross-functional projects with Value Engineering, Solution Engineering, Enablement, and Marketing, providing leadership and impact both within and beyond the Proposal Management function.
Requirements
- 8+ years of experience in proposal management, sales operations, marketing, or similar roles.
- 3+ years of experience in software as a service (SaaS) or compliance industries.
- Supply chain, contractor management, field service, or compliance experience desired.
- Proven success managing complex proposals and collaborating across departments and technical/business stakeholders.
- Strong written and verbal communication skills, with the ability to convey complex technical concepts in clear, persuasive, and value-focused language.
- Strong understanding of sales and solutioning processes, go-to-market (GTM) motions, and how technical and business teams intersect to drive commercial success.
- Hands-on experience with proposal content repositories (Loopio, RFPio, etc.) and generative AI/agent-based tools for content management and creation; familiarity with Glean a plus.
- APMP certification(s) highly preferred; candidates willing to pursue certification with company sponsorship will also be considered.
- Experience supporting global opportunities, with an understanding of how to adapt responses for local legislation, regulatory expectations, and language/cultural nuances.
- Bachelor’s Degree in English, Journalism, Communications, Marketing, Technical Writing, or a related field preferred; equivalent experience will be considered.
- Hands-on experience with Salesforce, Gong, JIRA/Confluence, and Microsoft 365 Suite.
- Proficiency in PowerBI, Tableau, or similar systems for data visualization and reporting.
- Ability to manage multiple projects and stakeholders in a fast-paced environment.
- Minimal travel (<10%) expected, primarily for internal planning and sales strategy alignment.
- Occasional availability outside standard working hours to accommodate global stakeholders.
Pay
The salary range for this role is $103,000 - $117,000 USD per year, with a potential bonus. Final compensation will be determined by work location, job-related skills, experience, and relevant education or training.
Benefits
- Health, Dental, and Vision Insurance
- 401(K)
- Paid Time Off