Senior Product Specialist

What You'll Do

• Drive Product Adoption & Revenue: Develop and drive sales opportunities to grow Criteo's social offering (Meta, TikTok, etc.). Lead or co-lead client conversations to present tailored propositions, up-sell and cross-sell to existing accounts and win new business.
• Build Bridges: Engage directly with advertiser and agency media and social teams to establish Criteo as a trusted partner. Provide expert support to Sales and Account Strategists in pitch meetings and client interactions.
• Drive Sales Excellence: Provide focused enablement for priority sellers, support scalable regional playbooks, and host office hours. Deliver against revenue and customer growth goals in line with Criteo quarterly objectives.
• Simplify Complexity: Help sellers bridge knowledge gaps by translating advanced product solutions into clear, actionable strategies for clients.
• Partner Cross-Functionally: Partner effectively with Product, Marketing, and GTM teams to offer constructive feedback, facilitate product testing initiatives, and drive ongoing improvement. Ensure customer and market needs are collected and shared with relevant internal teams to address market expectations.
• Develop Best Practices & Evangelism: Develop best practice sharing in your markets. Organize and participate in external events to evangelize our social solutions.

Who You Are

• Demonstrated success in client-facing positions within Sales, Sales Enablement, Account Management, or related roles at enterprise-level advertisers, agencies, or social media companies (e.g., Meta).
• Proven track record of influencing complex and demanding stakeholders both internally and externally, with excellent interpersonal skills.
• Experience with XL/Whale client engagement is preferred.
• Deep knowledge of the paid social ecosystem – value proposition, KPIs, campaign mechanics, audience strategies, measurement frameworks, and the agency buying model across the funnel.
• Advanced understanding of the broader digital advertising ecosystem, with the ability to connect social solutions to full-funnel performance strategies.
• Proactive approach to identifying opportunities and solving problems
• Strong stakeholder management, and persuasive communication skills - comfortable presenting to C-level clients and agency leads.
• Entrepreneurial mindset with a track record of bringing new advertising products to market in fast-moving, cross-functional environments.
• Challenger Mindset demonstrates a consultative, insight-led approach to selling - able to challenge assumptions, reframe how customers think about their problems, and build a compelling case for change.
• Minimum 5 years of sales, account management, or client-facing experience in Adtech or social media.