Senior Product Marketing Manager, IT

About the role

Rippling is hiring a Senior Product Marketing Manager to take our ambitious roadmap to market. We are looking for someone who can own the positioning, messaging, and narrative for our IT products, run launches end-to-end, build the sales enablement that moves deals, and partner with growth, content, field, and events to ensure the message lands in-market.

Responsibilities

• Own the positioning, messaging, and narrative for the full IT product surface — sharpening the story against the buyer, the competitor, and what's changing in the AI era
• Run launches end-to-end, from beta through GA through scaling motion: launch plans, assets, enablement, and the post-launch feedback loop back into product and strategy
• Build the sales enablement that moves deals — decks, battlecards, demo narratives, objection handling, and the training that gets the field fluent fast
• Partner with growth, content, field, and events to make sure the message lands in-market — and stays consistent across every touch
• Write. A lot. Launch posts, customer stories, briefs, internal narratives, and the sharp content that compounds
• Lead by example as an AI-native marketer. We expect you to be building your workflow around agents — research, drafting, competitive analysis, asset production — and bringing those skills into the team

Requirements

• Experience working with technical products – could be as a PM, TPM, Sales Engineer – we want to see that you have lived and breathed a product
• We don’t mind if you haven’t actually been a product marketer before – but
• Strong strategic instincts, segmentation, competitive analysis, message hierarchy, launch thesis — we want you to be opinionated and proactive, this is not just about executing on a plan
• Comfort talking about technical products. That could be IT, infrastructure, identity, compliance, security. You can relate to IT admins, CIOs, or CISOs and credibly speak their language
• Outstanding writing and deck-building. You can take a fuzzy product idea and turn it into a sharp narrative without a lot of revisions
• A bias to ship. You move quickly, own the work end-to-end, and set the pace and urgency for launches
• A working point of view on AI in marketing — what you're using daily, where it works, where it doesn't

Qualifications

• Experience working with technical products – could be as a PM, TPM, Sales Engineer – we want to see that you have lived and breathed a product
• Strong strategic instincts, segmentation, competitive analysis, message hierarchy, launch thesis — we want you to be opinionated and proactive, this is not just about executing on a plan
• Comfort talking about technical products. That could be IT, infrastructure, identity, compliance, security. You can relate to IT admins, CIOs, or CISOs and credibly speak their language
• Outstanding writing and deck-building. You can take a fuzzy product idea and turn it into a sharp narrative without a lot of revisions
• A bias to ship. You move quickly, own the work end-to-end, and set the pace and urgency for launches
• A working point of view on AI in marketing — what you're using daily, where it works, where it doesn't

Skills

• Experience working with technical products – could be as a PM, TPM, Sales Engineer – we want to see that you have lived and breathed a product
• Strong strategic instincts, segmentation, competitive analysis, message hierarchy, launch thesis — we want you to be opinionated and proactive, this is not just about executing on a plan
• Comfort talking about technical products. That could be IT, infrastructure, identity, compliance, security. You can relate to IT admins, CIOs, or CISOs and credibly speak their language
• Outstanding writing and deck-building. You can take a fuzzy product idea and turn it into a sharp narrative without a lot of revisions
• A bias to ship. You move quickly, own the work end-to-end, and set the pace and urgency for launches
• A working point of view on AI in marketing — what you're using daily, where it works, where it doesn't

Benefits

• We prioritize candidate safety. All official communication will only be sent from @Rippling.com addresses.
• Rippling IT is the IT infrastructure the AI era runs on: one platform that unifies identity, devices, and compliance on a single data graph, so policy is set once and enforced everywhere — for every employee and every agent.
• We are committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accommodations@rippling.com
• Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.

Pay

• The pay range for this role is:
• 170,000 - 213,000 USD per year (San Francisco Office)
• 170,000 - 213,000 USD per year (New York Office)
• 153,000 - 191,000 USD per year (Austin Office)
• 153,000 - 191,000 USD per year (Seattle Office)

Schedule

• Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.