Senior Product Manager - Trauma (10426-2026437)

Location: Virginia Beach, VA
Department: Global Trauma Clinical
Status: Non-Clinical

About the role

Provides leadership to develop and execute plans for platform and product category strategies/roadmaps and successful global commercialization of product solutions and technologies to support defined business objectives. Manages global marketing functions for assigned product lines to meet or exceed business plan strategic and financial goals. Drives new product development and business development for Trauma, contributing directly to life-changing outcomes.

Responsibilities

• Develops, implements, and monitors platform and product category strategies and tactics to achieve established financial goals, including assessment of market trends, customer needs, clinical and reimbursement trends, site of care considerations, global competitive landscape, and internal operational efficiencies.
• Develops and delivers effective market development strategies and programs for building the Franchise business, including training, educational, and promotional activities for product/clinical applications with direct and OEM/Alliance partner sales forces, surgeons, clinical staff, and contracting personnel at GPOs, Affiliates, RPCs, IDNs, Hospitals, and other sites of care.
• Establishes and manages relationships with key opinion leaders to drive product development, launch activities, clinical pipeline, reimbursement strategies, field training initiatives, and market awareness.
• Manages all sector commercialization projects within the platform, including growth, cost containment/reduction, quality, and sourcing projects to ensure business objectives are achieved.
• Develops and nurtures Alliance/OEM partner relationships to drive new product development and global distribution performance, including education, training, business agreements, and strategic marketing plans.
• Trains and mentors Associate and Product Managers within the franchise; may manage one or more direct reports depending on the franchise.
• Implements pricing and product offering strategies based on customer needs and processing feasibility.
• Executes marketing strategy and coordinates global launches with internal and external stakeholders.
• Works with cross-functional teams to develop accurate annual franchise forecasts, evaluate market changes, and execute LEAN process improvements.
• Collaborates with R&D teams to support new product development and launch efforts, including validating new product design, functionality, and clinical applications with customers and sales organizations.
• Creates and delivers presentations to executive-level decision makers to gain approval for franchise strategies, goals, and objectives.

Requirements

• Bachelor’s degree (BS or BA) in business, marketing, or related field.
• Valid Driver’s License.
• Minimum of 7 years in product marketing experience in medical device marketing or other healthcare field.
• Minimum of 4 years in development and market introduction of new products, with experience in a formal product design process based on the ‘stage gate’ concept.

Preferred Qualifications

• 4 years of experience in a specific field, ideally within allografts, biologics, orthopedics, sports medicine, wound/reconstructive surgery, spine, or trauma environments within a Medical Device or Pharmaceutical organization.
• 3 years of experience managing direct reports.
• 2 years of experience in International Marketing.

Skills

• Proficient in Microsoft Office Suite.
• Effective oral, written, and presentation communication skills.
• Ability to influence without authority.

Benefits

• Affordable Medical, Dental, and Vision Coverage.
• Profit Sharing Plan.
• 403(b) Retirement Plan.
• 6 weeks of Paid Parental Leave.
• Corporate Sponsored Events.
• Generous Paid Time Off: 18 vacation days, 9 sick days, and 9 holidays (7 standard + 2 floating).
• Flexible Work Program for approved roles.
• Tuition reimbursement.
• Career & Leadership Development.
• Wellness Program.
• Employee Assistance Program (EAP).

Note: All benefits are subject to eligibility requirements and may be modified at any time, with or without notice, unless otherwise required by law.

Pay

Salary Range: $87,226 - $116,301. Final compensation will be based on prior relevant experience.