Senior Product Manager, Retirement
Transamerica · Baltimore, MD · 1 wk ago
Management$87k–$115k/yrFull-time
About the role
Drives long-term strategy by researching and designing retirement products from inception to launch. Manages existing product portfolios to ensure profitable sales.
Responsibilities
- Analyze market trends and competitive landscape to discern product opportunities and translate market conditions into valid value positions.
- Assist lower level staff as needed.
- Research potential market opportunities; build the business case for product innovations by gathering distribution and consumer feedback, reviewing industry sales trends, and understanding demographic shifts/consumer preferences.
- Guide lower level staff as needed.
- Define product features, competitiveness, profitability, sales goals and launch date.
- Drive collaboration across all functional areas as needed.
- Conduct feasibility studies, research and development (R&D), and participate in labs to evaluate ideas.
- Drive collaboration with sales and margin analytics team and other business groups to conduct hypothesis testing and opportunity sizing; develop capabilities based assessments (CBA) and execution approach.
- Partner with distributors, Marketing, Finance, IT and other key stakeholders to recommend product features, competitiveness, profitability, sales goals and launch dates.
- Negotiate needs and bring consensus/closure to issues, and facilitate decisions on new business portfolio issues.
- Ensure customer centric product ideas are efficiently sourced and prioritized.
- Work with margin analytics, marketing, sales and operations teams to build a strong pipeline for future product enhancements.
- Develop and deliver presentations to communicate research outcomes; provide R&D results to senior management and peers to highlight strategic recommendations for new products and enhancements.
Qualifications
- Bachelor’s degree in a business related field or equivalent experience.
- Four years of product development experience in the retirement industry.
- In-depth knowledge of retirement features.
- In-depth knowledge of retirement and marketing techniques.
- Understanding of profitability metrics.
- Analytical skills and attention to detail to perform market analysis, customer research, opportunity sizing, profitability assessments, and risk/legal/compliance assessments.
- Communication and interpersonal skills to educate audience and advocate recommendations with team members and stakeholders at all levels of the organization.
- Decision making skills to create scope and content for consumer market research, and use insights to develop product design and features.
- Strategic thinker and facilitation skills.
- Presentation skills to provide research data and recommendations to senior leadership.
- Coaching skills to assist team members.
- Advanced proficiency in MS Office (Excel, PowerPoint, Word).