Senior Product Manager, Member Growth

About the role

Spring Health is a global mental health company dedicated to eliminating barriers to mental health care. As a Senior Product Manager, you will lead our acquisition and activation strategy, focusing on care continuity for higher-acuity members. Reporting to the Senior Director of Product, Member Growth, you will work at the intersection of growth strategy, clinical care models, and product execution.

Responsibilities

• Contribute to our mission to eliminate barriers to mental health care for our members.
• Define and own growth KPIs for acquisition and activation, ensuring metrics reflect both business outcomes and clinical intent.
• Identify, prioritize, and test growth levers across the member journey, with a focus on acquisition and activation for higher-acuity members.
• Build and maintain a continuous experimentation roadmap, partnering with data, design, engineering, data science, marketing, and clinical teams to rapidly design ethical, clinically sound tests that drive measurable impact.
• Organize cross-functional teams to ship, measure, and iterate on member-facing experiences and internal workflows that remove friction from care engagement.
• Use qualitative insights, behavioral data, and experimentation results to continuously refine strategy and prioritization.
• Conduct market analysis to identify and apply new techniques to reach and engage members across a wide range of populations.
• Autonomously leverage data to inform product decisions, measure effectiveness, and iterate.
• Develop high-quality documentation & artifacts to ensure clarity for cross-functional partners and stakeholders.
• Guide product development lifecycle at every stage, optimizing processes and rituals that help the team thrive.

Requirements

• 5+ years of consumer-facing product management experience, with a track record of driving user growth.
• Strong analytical skills and experience with data-driven decision making.
• Expert-level experimentation skills, including hypothesis generation, A/B testing, results analysis, and iterative development.
• Experience working with cross-channel customer marketing platforms and A/B testing tools.
• Exceptional communication, organizational, and collaboration skills.
• Passion for mental health and a commitment to improving access to care.
• Ability to thrive in a fast-paced environment.

Preferred qualifications

• Healthcare / health tech or benefits tech experience.
• Hypergrowth start-up experience.
• Fluency with Looker, Mixpanel, Iterable, and/or Eppo.

Pay

The target base salary range for this position is $150,000 - $196,500, and is part of a competitive total rewards package including equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations.

Benefits

• Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts.
• HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
• Employer sponsored 401(k) match of up to 2% for retirement planning.
• A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
• Competitive paid time off policies including vacation, sick leave and company holidays.
• At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
• Access to Noom, a weight management program tailored to your unique needs and goals.
• Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
• Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription.
• Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care.
• Up to $1,000 Professional Development Reimbursement a year.
• $200 per year donation matching to support your favorite causes.