Jobs · Marketing · California

Senior Product Manager, Licensing

Binti · San Francisco, CA · 2 mo ago
HybridMarketingFull-time

About the role

Binti PMs drive the strategy and execution of Binti's roadmap. You'll partner closely with Engineering, Sales, and customer-facing teams, alongside an experienced and ambitious group of fellow PMs.

This is a chance to scale and improve a product that already powers nearly half the country's child welfare system.

What You Will Do

  • Own product strategy and roadmap for the Licensing product.
  • Translate the needs of social workers, agency leadership, families, and kinship caregivers into a clear multi-year vision and a sharp quarterly roadmap.
  • Drive the metrics that matter: families licensed, time to approval, applicant drop-off, social worker time saved, and equity of approval rates.
  • Identify where AI can transform licensing workflows — automated document review, intelligent form pre-fill, draft home study narratives, smart caseload prioritization — and partner with engineering to ship responsibly.
  • Prototype rapidly using AI tools (Lovable, Claude, Cursor, v0) to test ideas with users in days, not weeks. We expect PMs to use AI aggressively in their own workflow.
  • Spend real time shadowing social workers, supervisors, and families going through the process — deep user understanding is non-negotiable here.
  • Push configurability and scale. Licensing has to flex to every state and county we serve while staying coherent and minimizing technical and operational overhead.

What We Love About You

  • 5+ years of product management experience, preferably at a high-growth B2B or enterprise SaaS company. Experience with regulated, government-facing, or complex workflow software is a plus.
  • AI-native in how you work and what you build. You already use Claude, Cursor, Lovable, or v0 daily, and have informed opinions on where LLMs and agentic patterns belong (and don't) in high-stakes workflows.
  • Deep experience with user research and turning those insights into actionable updates.
  • Comfort wearing many hats — flexing into UX, design, prompt engineering, and project management as needed.
  • Sharp judgment on tradeoffs: north star vs. MVP, quantitative vs. qualitative, customer-specific vs. platform, configurability vs. simplicity.
  • Excellent written and verbal communication with a range of audiences, from executives and agency leadership to social workers and caregiver families.
  • Passion for building and working with diverse teams, as well as Binti’s mission and values.

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