Jobs · Marketing

Senior Product Manager, Engagement & Promotions

Dave · United States · 1 mo ago
RemoteRemoteMarketingFull-time
We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We must not repeat job title. Must not include Job ID etc. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Key sections: - About the role / Opportunity: description of role, what they'll build, impact, etc. Could be "About the role" or "Opportunity". Use

About the role

maybe. - Responsibilities: bullet list of duties: set vision, deliver results, own roadmap, ship ML-driven promotions, enable execution, build culture of evidence, stay ahead of ML/AI evolution. Also "What You'll Build & Own" bullet points. - Requirements / Qualifications: experience: 5+ years PM owning engagement/retention/loyalty in high-volume B2C tech-driven environment; experience working with senior leaders; analytical hunter mindset; AI-driven curiosity; technical curiosity and fluency; Bachelor's degree in technical field a plus; bonus: building recommendation engines or ML driver promotion services; experience in consumer fintech, especially short-term lending. - Skills: maybe list: product strategy, ML concepts, experimentation frameworks, data analysis, cross-functional leadership, etc. Could be derived. - Benefits: list of benefits & perks: opportunity to tackle challenges, flexible hours, home office stipend, premium medical/dental/vision, generous paid parental/caregiver leave, 401(k) matching, financial advisor/wellness support, flexible PTO and generous company holidays including Juneteenth and Winter Break, all-company in-person events once or twice a year and virtual events. - Pay: not mentioned. So we should NOT include Pay section. - Schedule: not mentioned (maybe flexible hours). There's "Flexible hours and virtual-first work culture". That could be schedule info. But schedule section is for explicit schedule like full-time, remote, etc. Could include schedule? The instruction: include a section ONLY when posting has real, specific content for it. "Flexible hours" is specific content about schedule. Could put under Benefits or maybe a Schedule section. But we already have Benefits section; we could include schedule info under Benefits or as separate Schedule. The instruction: prefer a few substantive sections over many thin ones. So maybe incorporate schedule info into Benefits (flexible hours). But we already have Benefits; we could add a bullet about flexible hours and virtual-first work culture. That seems fine. - Also mention "virtual-first company, team members can live and work anywhere in the United States, except Hawaii." That's location info, could be under Benefits or maybe a separate section like "Location". Not in list of allowed headings; we could put under Benefits or maybe under About the role. Probably include in Benefits. - Also mention "Reports to: Director, Product Management – Growth". That's metadata; we could fold into a short

maybe under About the role. - Also mention "Why Join Dave" and "Why You’ll Love Working Here". Those are basically benefits/culture. Could incorporate into Benefits or maybe a separate "Culture" but not allowed headings. So incorporate into Benefits. - Also mention "Dave Operating LLC is proud to be an Equal Employment Opportunity employer..." That's boilerplate EEO; remove. - Also mention "Don’t let imposter syndrome get in the way..." that's motivational; could be part of About the role or maybe a short paragraph. We need to preserve all substantive information; do not invent or summarize away detail. So we need to keep details like "ExtraCash product providing members up to $500 within minutes", "launch several new product offerings in 2026, including a Buy Now Pay Later (BNPL) option", "serving Americans who are financially vulnerable or living paycheck to paycheck". Those are about company; maybe include in About the role or a brief company overview. Could be part of "About the role" section. We must not repeat job title as heading. So no

Senior Product Manager, Engagement & Promotions

. We need to output only HTML fragment, no /, no markdown fences. Let's structure:

About the role

...

Maybe include a short paragraph about Dave mission and product. Then

Responsibilities

  • ... each bullet
Then

Qualifications

  • ... each bullet
Maybe also

Skills

but we could incorporate into Qualifications. However the instruction allows Skills heading if there is real specific content. We have skills like "quantitative rigor, working command of ML concepts, product judgment, experimentation frameworks, AI-driven curiosity, technical curiosity, ability to work cross-functional, simplify complex ideas, use data to align teams". Could be separate Skills section. But we already have Qualifications covering experience and education; Skills could be separate. To avoid many thin sections, maybe combine Qualifications and Skills into one section called "Requirements". But the allowed headings include Requirements. Use

Requirements

for experience, education, skills. That seems appropriate. Then

Benefits

  • ... each bullet
We should not include Pay or Schedule sections because not explicit. We need to ensure we don't include filler like "commensurate with experience". Not present. Now let's extract substantive content. About the role / Opportunity: - Dave is a financial app on a mission to build products that level the financial playing field. It is redefining the financial landscape by leveraging technology to create an affordable, transparent, and user-centric access to liquidity for millions of Americans. As a leading innovator in the U.S. financial services sector, Dave’s digital financial platform offers products designed to meet the credit needs of those underserved by traditional financial institutions. Dave’s offerings include its flagship ExtraCash product, providing members up to $500 within minutes. The company is on track to launch several new product offerings in 2026, including a Buy Now Pay Later (BNPL) option. Dave is focused on serving Americans who are financially vulnerable or living paycheck to paycheck. Dave is leading the charge in creating a new era of credit products that prioritizes speed, affordability, and accessibility, making it the go-to financial partner for those who need it most. - We're looking for a Senior Product Manager, Engagement & Promotions, to lead the product strategy, implementation, and scaling of promotions and engagement drivers at Dave. - The Opportunity This role owns how Dave decides which member gets which promotion, at what moment, and why. You'll rapidly experiment and iterate on new promotion types and triggers, and apply machine learning to identify the members most likely to act on them. Beyond promotions, you'll build the engagement layers that give members a reason to return — guidance that helps them manage their finances and a recurring, tangible payoff for staying with Dave. This is a deeply cross-functional, product-led role at the intersection of product, data science, engineering, and marketing. Success requires quantitative rigor, a working command of ML concepts, and the product judgment to build something members genuinely want. - What You'll Build & Own: Set the vision, deliver the results: Own Dave's promotions and engagement roadmap end to end — new promotion types, app home screen experience, and personalization. Decide where ML drives selection and timing, so the right offer goes to the right user at the right time. Ship with speed and conviction: Get ML-driven promotions live and learning quickly, then extend into durable engagement surfaces that guide members' finances and earn their loyalty. Enable flawless execution: Act as the connective tissue across Engineering, Data, Marketing, and Operations, ensuring alignment on priorities, clarity on plans, and efficient execution toward business outcomes. Build a culture of evidence: Build and maintain the experimentation frameworks and infrastructure that let the team test promotion and engagement hypotheses fast, with clean incrementality and honest readouts. Stay ahead of ML and AI evolution: Track what's changing in applied ML and AI and translate it into practical product decisions — sharper targeting, better timing, and more useful guidance for members. - The Impact Your work defines retention and engagement. You'll build the strategy and the systems Dave uses to scale engagement with the product, driving better outcomes for Dave members. - Reports to: Director, Product Management – Growth - Don’t let imposter syndrome get in the way of an incredible opportunity. We’re looking for people who can help us achieve our mission and vision, not just check off the boxes. If you’re excited about this role, we encourage you to apply. You may just be the right candidate for this or other roles. We can combine these into About the role paragraph(s). Might be long but okay. Responsibilities: from "What You'll Build & Own" bullet points and earlier description. List: - Own Dave's promotions and engagement roadmap end to end — new promotion types, app home screen experience, and personalization. - Decide where ML drives selection and timing, so the right offer goes to the right user at the right time. - Ship ML-driven promotions live and learning quickly, then extend into durable engagement surfaces that guide members' finances and earn their loyalty. - Act as the connective tissue across Engineering, Data, Marketing, and Operations, ensuring alignment on priorities, clarity on plans, and efficient execution toward business outcomes. - Build and maintain the experimentation frameworks and infrastructure that let the team test promotion and engagement hypotheses fast, with clean incrementality and honest readouts. - Track what's changing in applied ML and AI and translate it into practical product decisions — sharper targeting, better timing, and more useful guidance for members. - Build the strategy and the systems Dave uses to scale engagement with the product, driving better outcomes for Dave members. (maybe part of Impact but could be responsibility.) Also earlier: "You'll rapidly experiment and iterate on new promotion types and triggers, and apply machine learning to identify the members most likely to act on them." That's similar. We can consolidate. Qualifications/Requirements: - 5+ years of experience in Product Management owning engagement, retention, or loyalty programs in a high-volume B2C technology-driven environment - Experience working closely with senior leaders, including C-suite, to propose, refine, and ship new initiatives - Analytical hunter mindset with strong judgment - able to cut through the noise in complex data to surface insights and drive decisive action. - AI-driven curiosity - fluent in applying AI to real product work beyond the basics (e.g., idea generation, data analysis, workflow automation), with the instinct to make teams and leaders smarter through creative AI use cases. - Technical curiosity and fluency; a Bachelor's degree in a technical field is a plus. - Bonus: Experience building recommendation engines or ML driver promotion services. - Experience working in consumer fintech, especially in short-term lending. Also maybe include "You take responsibility for outcomes, not just roadmaps..." but that's more about success traits; could be part of Requirements or maybe a separate "What Makes Someone Successful Here". Could be included under Requirements as traits. But we have many bullet points; we can include them. Benefits: - Opportunity to tackle tough challenges, learn and grow from fellow top talent, and help millions of people reach their personal financial goals - Flexible hours and virtual-first work culture with a home office stipend - Premium Medical, Dental, and Vision Insurance plans - Generous paid parental and caregiver leave - 401(k) savings plan with matching contributions - Financial advisor and financial wellness support - Flexible PTO and generous company holidays, including Juneteenth and Winter Break - All-company in-person events once or twice a year and virtual events throughout to connect with your team members and leadership team - Virtual-first company, team members can live and work anywhere in the United States, except Hawaii. We could also include "member-centric, helpful, transparent, persistent, and better together" culture but that's more culture; could be part of Benefits. Now produce HTML. We need to ensure we don't include any markdown fences. Let's craft. We'll have:

About the role

Similar jobs

Senior Product Manager

Red Cell PartnersSeattle, WA· 2 mo ago
RemoteMarketing$190k–$220k/yrapply on job-boards.greenhouse.io

Senior Product Manager

OpheliaUnited States· 2 mo ago
RemoteMarketing$190k–$200k/yrapply on job-boards.greenhouse.io