Senior Product Manager - eLearning / LMS

Responsibilities

• Product Strategy and Management:
  • Mastery and Certifications: Develop, maintain, and communicate product strategy.
  • Product Roadmaps: Establish priorities, investments, dependencies, trade-offs, and expected outcomes.
  • Product Decisions: Make decisions related to features, packaging, service tiers, add-ons, upgrade paths, licensing models, and the end-to-end experience.
  • Risk Management: Evaluate product risks, dependencies, resource requirements, and potential client or business impacts.
  • Lifecycle Activities: Manage supported versions, product changes and deprecations, data migration considerations, and client transitions.
• Learning and Credentialing Product Expertise:
  • Learning Lifecycle: Maintain knowledge of course authoring, curriculum and learning-path design, prerequisites, content release schedules, cohorts, and instructor and administrator workflows.
  • Credential Lifecycle: Lead product strategy for credential issuance, verification, expiration, renewal and recertification, continuing education credits, revocation, and public verification capabilities.
  • E-learning Standards: Stay updated on relevant eLearning interoperability standards and industry specifications.
  • Product Requirements: Incorporate relevant client needs into product planning.
  • Reporting and Analytics: Lead product strategy for reporting and learning analytics, including progress and completion tracking, gradebooks, cohort and group reporting, and data exports.
• Commercial Product Performance:
  • Client Monetization: Understand client monetization models and incorporate relevant client needs into product planning.
  • Product Positioning: Provide product input into pricing and packaging decisions.
  • Adoption Initiatives: Partner with Marketing, Sales, client Success, Support, and other stakeholders on product positioning, launches, go-to-market planning, adoption initiatives, and client growth.
• New Product and Capability Development:
  • Client Needs: Identify and evaluate client needs, market opportunities, and potential product enhancements or new capabilities.
  • Product Validation: Lead client discovery, product validation, prototyping, and experimentation activities.
  • Product Scope: Define and prioritize initial product scope, establish measurable success criteria, and use client and product performance insights to inform subsequent iterations and investment decisions.
  • Product Risks: Balance client value, product quality, technical feasibility, resources, risks, timing, and business objectives throughout the product development lifecycle.
• Product and Portfolio Strategy:
  • Portfolio Direction: Establish and communicate the strategic direction, differentiation, and investment priorities for the Mastery and Certifications portfolio.
  • Market Insights: Monitor relevant developments in the eLearning, instructional design, professional training, technology, and related industries.
  • Strategic Decisions: Represent the learning and credentialing product perspective in portfolio-level discussions involving software, infrastructure, integrations, and shared client experiences.
• Product Performance and Measurement:
  • KPIs: Establish product and business KPIs aligned with company objectives and approved product strategies.
  • Data Quality: Partner with relevant teams to support appropriate product instrumentation, data quality, reporting, and performance measurement.
  • Performance Evaluation: Monitor relevant product and client metrics, including course completion, assessment performance, credential issuance and renewal, adoption, conversion, retention, and client engagement.
  • Recommendations: Communicate product performance, key insights, risks, and recommendations to product leadership and relevant stakeholders.
  • Strategy Adjustments: Recommend adjustments to product strategy and plans when performance, client needs, market conditions, or business priorities change.
• Client and Learner Experience:
  • Research: Engage with course creators, training providers, associations, corporate learning teams, instructors, administrators, learners, and client-facing teams through appropriate research, interviews, client feedback, support insights, sales discussions, and community engagement.
  • Feedback Incorporation: Incorporate client and learner feedback and experience considerations into product strategy, prioritization, and decision-making.
  • Trends Identification: Evaluate qualitative and quantitative client insights to identify trends, validate product opportunities, and inform product recommendations.
• Industry and Partner Engagement:
  • Market Insight: Monitor relevant developments in the eLearning, instructional design, professional training, technology, and related industries.
  • External Relationships: Develop and maintain productive working relationships with agencies, integration and extension providers, technology partners, content providers, and other relevant external stakeholders.
  • Representative Duties: Represent the company and its products professionally and in accordance with applicable company policies, communications guidelines, and delegated authority.
• Cross-Functional Collaboration and Leadership:
  • Alignment: Lead cross-functional product initiatives by establishing clear objectives, priorities, responsibilities, decision-making processes, timelines, and measures of success.
  • Stakeholder Communication: Facilitate alignment among stakeholders and support timely identification and resolution of product risks, dependencies, and competing priorities.
  • Leadership: Provide leadership and direction within the scope of assigned responsibilities and delegated authority.

Qualifications

• Significant professional experience in product management, including experience working at a senior or comparable level of responsibility, scope, and decision-making.
• Professional experience with learning management systems, eLearning platforms, education technology, or comparable software products, with an understanding of how learning content is created, delivered, assessed, and supported.
• Working knowledge of learning assessment and credentialing concepts, including assessment and grading approaches, credential issuance and renewal, and continuing education or recertification.
• Experience with eLearning interoperability standards and industry specifications.
• Ability to develop and maintain working knowledge of the learning lifecycle, including course authoring, curriculum and learning-path design, prerequisites, content release schedules, cohorts, and instructor and administrator workflows.
• Strong analytical and problem-solving skills, with the ability to use KPIs, client feedback, and market insights to inform product decisions.
• Excellent communication and collaboration skills, with the ability to engage with course creators, training providers, associations, corporate learning teams, instructors, administrators, learners, and client-facing teams through appropriate research, interviews, client feedback, support insights, sales discussions, and community engagement.
• Experience with product development, including identifying client needs, evaluating market opportunities, and leading product validation and prototyping activities.
• Ability to balance client value, product quality, technical feasibility, resources, risks, timing, and business objectives throughout the product development lifecycle.
• Experience with product strategy, including establishing strategic direction, differentiation, and investment priorities for the Mastery and Certifications portfolio.
• Experience with product performance and measurement, including establishing KPIs, monitoring relevant product and client metrics, and communicating product performance, key insights, risks, and recommendations to product leadership and relevant stakeholders.
• Experience with cross-functional collaboration and leadership, including facilitating alignment among stakeholders and supporting timely identification and resolution of product risks, dependencies, and competing priorities.