Senior Product Manager - Digital Products and Monetization

Responsibilities

• Define and execute the product and feature roadmap across a variety of digital experiences and media sources.
• Continually improve digital form flows and experiences, leading comp intel, A/B testing strategies, and internal process improvement efforts to maintain best-in-class status of our products.
• Design and build new UI/UX experiences end-to-end, partnering closely with a tech lead and engineering team. While engineers will not report directly to you, you will drive alignment, clarity, and execution across all phases of delivery.
• Own performance across the full funnel, including: Conversion rates, Lead or user quality, Downstream approval or monetization rates, Revenue outcomes.
• Act as a strong operator and project leader, ensuring initiatives move forward quickly and effectively, even in ambiguous or fast-changing environments.
• Act as a business owner of the whole digital marketplace, responsible for connecting and balancing priorities across multiple teams to align on cohesive strategies for sustained growth.

Requirements

• 7+ years of experience in product management, ideally in growth, marketplaces, lead generation, in consumer-facing products with measurable revenue impact.
• Bachelor's degree in Business, Economics, Marketing, Engineering, or a related field.
• Proven ability to own and improve end-to-end funnels, with experience driving not only conversion metrics but also downstream quality, monetization, and revenue outcomes.
• Experience working across different scopes of product work, including building new UI/UX experiences from the ground up, optimizing existing flows, improving product scalability, and establishing operational frameworks (e.g., SOPs).
• Strong ability to independently prioritize and manage multiple parallel workstreams, balancing short-term performance gains with long-term product and revenue impact.
• Excellent analytical skills, with the ability to translate data into actionable insights and business decisions. Comfortable working hands-on with data (Excel, SQL, or similar) and evaluating trade-offs across the full funnel.
• Solid understanding of product systems and technical concepts, including data tracking, APIs, and how data flows across systems, with the ability to effectively partner with engineering teams.
• Demonstrated ability to lead complex, cross-functional projects in fast-paced environments, ensuring alignment and execution across stakeholders.
• High level of creativity and curiosity, with a track record of generating and testing new ideas that drive meaningful business outcomes.
• Initiative, a sense of urgency, and an adaptable "can do" attitude; enthusiasm for challenges and strong work ethic.
• A/B testing/conversion rate optimization experience is a must-have.
• Experience in the insurance or financial services space is preferred, ideally with exposure to marketplaces.