Senior Product Manager - Activation
Mercury · Portland, OR · 1 mo ago
Marketing$201k–$251k/yrFull-time
About the role
The Activation team at Mercury exists to bridge the gap between new customers and their first meaningful interaction with the product. This role is pivotal in guiding users from their initial deposit to their first 'aha' moment, fostering a relationship built on trust, momentum, and confidence.
Responsibilities
- Own the end-to-end user journey from deposit to meaningful engagement, increasing the likelihood of customers taking their next best step.
- Set the direction and define prioritized roadmaps for the team, focusing on solving user problems, enabling product teams, and maximizing customer value.
- Design systems that drive activation through in-product experiences, lifecycle marketing, and experimentation across various surfaces.
- Develop customer lifecycle strategies for different segments and product surfaces, identifying key inflection points and sequencing the right product interventions.
- Use data and user insights to develop hypotheses, design experiments, and measure impact, focusing on customer progress and business value.
- Help develop sticky experiences that make it easy for customers to adopt and find repeatable value across our platform.
Requirements
- 7+ years of product management experience, preferably with horizontal, platform, or lifecycle teams.
- Experience owning customer journeys or growth funnels in a product-led company.
- Strong product intuition and the ability to translate complex problems into clear strategy.
- Comfort collaborating across disciplines, including design, engineering, marketing, and data teams.
- A hands-on approach to execution, comfortable in both UX details and broader strategic vision.
- Enthusiasm for working with talented peers and engaging thoughtfully in a collaborative environment.
Qualifications
- Exceptional problem-solving skills and the ability to think creatively about user needs.
- Experience with product-led growth strategies and lifecycle marketing.
- Strong analytical skills to interpret data and user insights effectively.
- Excellent communication and collaboration skills to work across departments.
- Passion for fintech and a deep understanding of financial products and services.
Skills
- Strong leadership and project management skills.
- Experience with user research and usability testing.
- Proficiency in product analytics and data-driven decision-making.
- Ability to balance strategic vision with tactical execution.
Benefits
Mercury offers a comprehensive benefits package including base salary, equity (stock options/RSUs), and benefits. The salary and equity ranges are highly competitive within the SaaS and fintech industries, and new hire offers are tailored based on experience, expertise, location, and internal pay equity.
Pay
US employees: $200,700 - $250,900
Canadian employees: CAD 189,700 - 237,100
Schedule
Full-time position.