Senior Product Director, MarTech

Responsibilities

• Lead the product strategy and roadmap for all platforms, vendors, workflows, and journeys across our entire MarTech stack
• Your ownership, vision, and ability to deliver will directly impact several KPIs such as:
  • Marketing campaign efficiency & ROI
  • Personalization engagement metrics
  • Customer activation & retention
  • Cross channel messaging performance (email/SMS/push/in app)
  • CDP data completeness & quality
  • Time to market for campaigns and experimentation
  • Operational efficiency for marketing teams (automation, self-service capabilities)
  • NPS/CSAT for customer messaging experiences
• Build a collaborative team culture that encourages open communication, innovation and career growth while holding Product Managers accountable and striving for excellence
• Champion a customer first, research driven culture where your passion of responding to customers ever evolving behaviors is second nature
• Translate customer research and market insights into clear priorities and scalable solutions
• Create, monitor and communicate results of real-time visibility into funnel health and account outcomes (dashboards, leading indicators, anomaly detection, alerting), while also creating self-service dashboards for teams
• Communicate clear, data backed recommendations and tradeoffs to senior leadership

Qualifications

• 8+ years in developing successful digital products, including 3+ years managing Product Managers
• Experience designing, launching and optimizing large scale and complex Martech ecosystems, CRM platforms, CDPs, ESPs, and customer data infrastructure
• Expertise in creating and maintaining roadmaps, while also training direct reports on best practices
• Proven ownership of customer lifecycle, segmentation, or personalization products
• Proven ability to engage Data Scientists and ML teams on predictive or automated capabilities
• Experience in Agile software product delivery, preferably in a scrum setting using Jira
• Expertise in funnel analytics, experimentation, and data-driven product development
• Executive level communication and storytelling to offer effective updates and streamline communication to a broad audience

Additional Requirements

• Experience with vendor orchestration, model monitoring, and risk decisioning platforms
• Background building platform capabilities (rules engines, feature stores, experimentation frameworks)
• Find complex problems with numerous restraints exciting; and not daunting
• Passionate about new developments in technology
• Hightly motivated individual, who wants to work with the best and be the best
• Ability to build trusting relationships with peers, teams, and leaders
• Ability to lead through influence, inspiration, experience, and collaboration

Pay and Benefits

The salary range for this position is $150,000.00 - $200,000.00 USD, which is dependent on a several factors including relevant experience, geography, business needs and market demand.

This role may offer the following benefits:

• Medical, vision, and dental insurance
• Life insurance
• Disability insurance
• A 401(k)-matching program

Additionally, this role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses.

This role includes paid Flexible Time Off and paid company holidays.