Senior Product Developer- Diversified Business
About the role
Leads the development of ideas from inception through successive stages of the product development process to market launch
Contributes to the commercial success of product initiatives by owning key components, including business case development, design, and go-to-market execution
Evaluates product opportunities and external vendor partnerships to determine impact on sales and profitability
Works cross-functionally across the enterprise to develop proofs of concept, business cases, product designs, business requirements, program management models, and functional specifications
Presents product and program designs and business cases across multiple levels of the organization and the Diversified Business Group’s portfolio of asset companies to secure approval, resources, budget, and stakeholder buy-in
Collaborates with actuarial resources to define pricing strategy and obtain leadership alignment
Partners with marketing and sales leadership to define go-to-market strategy and launch plans
Updates product documentation to reflect product or program changes
Reviews and approves marketing materials, training content, technical specifications, and testing plans and results
Develops and maintains expertise in competitive products and broader market dynamics
Serves as a product and program resource across the enterprise
Prepares projections, analyzes operational impacts, and identifies actions needed to manage and enhance product lines
Collaborates within a dynamic team on highly visible, high-impact initiatives that drive value for Blue Cross NC, the Diversified Business Group, and external partners
Demonstrates the ability to quickly learn and apply knowledge across domains, including payer operations, care delivery, and emerging industry trends
Responsibilities
- Leads the development of ideas from inception through successive stages of the product development process to market launch
- Contributes to the commercial success of product initiatives by owning key components, including business case development, design, and go-to-market execution
- Evaluates product opportunities and external vendor partnerships to determine impact on sales and profitability
- Works cross-functionally across the enterprise to develop proofs of concept, business cases, product designs, business requirements, program management models, and functional specifications
- Presents product and program designs and business cases across multiple levels of the organization and the Diversified Business Group’s portfolio of asset companies to secure approval, resources, budget, and stakeholder buy-in
- Collaborates with actuarial resources to define pricing strategy and obtain leadership alignment
- Partners with marketing and sales leadership to define go-to-market strategy and launch plans
- Updates product documentation to reflect product or program changes
- Reviews and approves marketing materials, training content, technical specifications, and testing plans and results
- Develops and maintains expertise in competitive products and broader market dynamics
- Serves as a product and program resource across the enterprise
- Prepares projections, analyzes operational impacts, and identifies actions needed to manage and enhance product lines
- Collaborates within a dynamic team on highly visible, high-impact initiatives that drive value for Blue Cross NC, the Diversified Business Group, and external partners
- Demonstrates the ability to quickly learn and apply knowledge across domains, including payer operations, care delivery, and emerging industry trends
Requirements
- Bachelor's degree or advanced degree (where required)
- 5+ years of experience in related field. In lieu of degree, 7+ years of experience in related field.
Qualifications
- Strong understanding of healthcare industry trends and competitive landscape
- Proven track record of successful product development and launch
- Excellent communication and presentation skills
- Ability to work effectively in a matrixed environment
- Experience with project management tools and methodologies
Skills
- Product development and management
- Market analysis and evaluation
- Collaboration and coalition building
- Strategic planning and implementation
- Business case development and analysis
- Go-to-market strategy and execution
- Competitive product analysis
- Product documentation and updates
- Marketing and sales support
- Technical specification and testing
- Project management and program management
- Healthcare industry knowledge
- Financial analysis and forecasting
- Leadership and influence
Benefits
- Medical, dental, and vision coverage
- Various health and wellness programs
- Parental leave and support
- Adoption and surrogacy assistance
- Career development programs and tuition reimbursement
- 401(k) with employer match
- Paid Time Off (PTO)
Pay
- $107,901.00 - $172,642.00
Schedule
- Hybrid Flex or Remote Flex depending on the nature of the work and distance from the Durham headquarters