Senior paid marketing manager

About the company

WRITER is where the world's leading enterprises orchestrate AI-powered work. The company’s vision is to expand human capacity through superintelligence, building powerful, trustworthy AI that unites IT and business teams to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard deploy AI agents grounded in their company data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI. Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, the team thinks big and moves fast.

About the role

WRITER is looking for a Senior Paid Marketing Manager to lead paid media programs. In this role, you'll use AI to personalize and scale paid marketing across channels, with a focus on account-based marketing (ABM) and supporting enterprise sales cycles. You'll work cross-functionally with the broader marketing team to keep paid programs aligned with overall strategy. The ideal candidate will have a strategic, data-driven mindset, with deep expertise in full-funnel performance marketing.

Responsibilities

• Build and manage paid marketing programs across social, search, and display channels
• Use AI tools to personalize campaigns and scale them efficiently
• Develop and execute account-based marketing strategies that target enterprise accounts
• Partner with sales to support long enterprise sales cycles
• Collaborate with the broader marketing team to align paid media with brand, content, and lifecycle initiatives
• Set up and optimize targeting, bidding, and budget allocation
• Analyze campaign performance and report on ROI, pipeline, and revenue impact
• Manage agency and vendor relationships

Requirements

• 5+ years of paid marketing experience, including ABM and enterprise-focused campaigns
• Experience using AI to personalize or scale marketing programs
• Strong understanding of enterprise sales cycles and how paid media supports them
• Experience working cross-functionally with marketing, sales, and product teams
• Proficiency with major ad platforms (Google Ads, LinkedIn, Meta, and others)
• Strong analytical skills — you turn campaign data into budget and targeting decisions
• Communicates clearly across marketing, sales, and product, and keeps stakeholders aligned on goals and results

Benefits

• Generous PTO, plus company holidays
• Medical, dental, and vision coverage for you and your family
• Paid parental leave for all parents (16 weeks)
• Fertility and family planning support
• Early-detection cancer testing through Galleri
• Flexible spending account and dependent FSA options
• Health savings account for eligible plans with company contribution
• Annual work-life stipends for:
  • Wellness stipend for gym, massage/chiropractor, personal training, etc.
  • Learning and development stipend
• Company-wide off-sites and team off-sites
• Competitive compensation, company stock options and 401k

Pay

Compensation range: $157,100 – $198,700