Senior Negotiator, Video Partnerships

Business Overview

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, balancing what unites people and what makes them different. When brands unite people in culture, they build fame; when they connect individuals to their unique journeys, they build customer flow. Initiative builds fame & flow for brands like Nike, Amazon, Merck, LEGO, and T‑Mobile. Media responsibility is at the forefront of everything we do, from creating media plans that reflect community diversity to promoting brand safety and fostering sustainability. Our inclusive environment supports 6,000+ talent across 90+ markets.

Position Overview

The Senior Negotiator, Video Partnerships role at Initiative manages clients’ video investments, assists in creating and executing media strategies, and effectively communicates those strategies to clients. The position requires big‑picture thinking, high attention to detail, strong organization, and the ability to work under pressure. It serves as the first step toward management.

Responsibilities

• Become knowledgeable about the client’s business and competitors to determine advertising and media needs and ensure proper execution of plans.
• Assist in upfront negotiations and execute scatter needs.
• Allocate budgets to media partners based on research and client goals.
• Oversee evaluation of media plans for national TV linear and alternative video (OTT, cinema, online video, VOD).
• Enter buys into MBOX to ensure system accuracy and oversee discrepancy resolutions.
• Develop and maintain media partner relationships; negotiate pricing that reflects efficiencies and client objectives.
• Assist the manager by providing market condition updates and early solutions to market problems during negotiations.
• Monitor network buys daily using audience delivery data to ensure on‑flight delivery.

Required Skills and Experience

• Excellent written and verbal communication skills.
• Solid negotiating skills and experience collaborating with Strategy and Communications Design teams.
• Proficiency in Microsoft Office, especially Excel and Word.
• Knowledge of media math.
• Experience with MBox or an equivalent inventory management system.

Desired Skills and Experience

• Ability to work as part of a team in a deadline‑driven, high‑pressure environment.
• 2+ years of media experience, preferably as a Partnerships Associate.
• Proven problem‑solving ability.
• Detail‑oriented with exceptional organizational and multitasking capabilities.

Pay

$60,000.00 – $75,000.00

Benefits

• Medical and dental coverage
• 401(k) plans
• Flexible spending accounts
• Life insurance
• Disability coverage
• Employee discount program
• Employee stock purchase program
• Paid family benefits

Schedule

Minimum three days per week in the office, with the possibility of increasing to five days as directed by the agency or manager.