Senior Negotiator, Digital Investment

About the role

This position requires a highly motivated person to assist in the day-to-day execution of account(s). They will be activating digital strategic plan development and all aspects of implementation. This individual will learn and embody Zenith’s vision of Live ROI as a mantra.

Responsibilities

• Assist with planning and implementation for client accounts across digital and print
• Play a leading role in all aspects of campaign management including vendor liaison and reporting
• Training/Support for Assistant Planners in billing, reporting, trafficking, analytics and research
• Assist in presentation of data, insights and media to clients
• Intimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, video
• Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
• Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
• Manage direct digital/offline campaigns reaching broad audiences designed for mass reach – manage a range of campaigns from standard OLV/Display to large scale branded content from media plan negotiation to final reporting
• Assist supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
• Draw actionable insights based off syndicated data, i.e. competitive, consumer etc. (e.g., Nielsen, Comscore, Strategy, TNS, adrelevance, Quantcast, and others)
• Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
• Create dynamic presentations that effectively communicate to our clients
• Maintain a knowledge of all ad serving platforms across platform: DCM, Innovid, DoubleVerify
• Prepare and deliver buying and/or digital trafficking specs and guidelines
• Conquer Magazine Positioning Reports
• Continuously search for opportunities to be positive and to share the positive side to every situation

Qualifications

• B.A. or B.S. in Marketing, Advertising or related field
• 2+ years of digital media buying/planning experience
• Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person
• Must have excellent verbal and written communication skills, interpersonal skills, detail-orientation, follow-through skills
• Must have strong analytical, research, and quantitative skills
• Must be hard-working, resourceful and thrive in a fast-paced environment
• Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.
• Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends
• Experience with Prisma and TTD preferred
• Experience with Data/Analytics Platforms: Kantar, IQVIA, Comscore, PowerBI

Benefits

• Medical coverage, dental, vision, disability, 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

Pay

USD $60,800.00 – USD $93,600.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.