Senior Media Manager (Media Planning)

About the role

VML is seeking a Senior Media Manager, Omnichannel Media Planning to support a key health/pharmaceutical client. This role involves managing client media-related issues, fostering strong client relationships, and leading media planning efforts.

Responsibilities

• Develop media plans that support the client's marketing objectives.
• Ensure media plans are executed as planned and approved, on schedule and within budget.
• Empower innovative ideas by bringing appropriate new media technologies and capabilities to the ideation conversation.
• Create media plan recommendations and alternatives.
• Select media channels and determine scheduling.
• Analyze competitive activity in the marketplace.
• Present media plans to clients.
• Work with the analytics team to measure media performance, make recommendations for optimization.
• Develop recap reporting to understand and document final campaign performance against goals and critical learnings.

Requirements

• 3-5 years of experience with digital media planning and performance media.
• Agency experience required.
• Health/Pharmaceutical advertising highly preferred.
• Experience collaborating cross-functionally with media activation teams (paid social, programmatic, search), ad operations, and analytics.
• Client-facing experience.
• A professional with demonstrated ability to manage and lead across cross-functional internal teams and lead with external clients, partners, and vendors.

Qualifications

• Demonstrated success in client relationships, team management, and media planning.
• The ability to stay calm under pressure.

Skills

• Outstanding verbal and written communication skills.
• Adaptability in using media research and planning tools to determine audience size and attributes.

Benefits

Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

Pay

$60,000—$140,000 USD

Schedule

We adopt a hybrid approach, with teams in the office an average of four days a week.

Contact Information

If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. VML is a WPP agency (NYSE: WPP).