Senior Media Buyer, Amazon Digital Advertising
About the role
The Amazon Digital Advertising (ADA) team is seeking an innovative, results-oriented Senior Media Buyer to drive the marketing strategy, planning, execution, optimization, and performance analysis for programmatic campaigns across key internal advertisers at Amazon. The ideal candidate thrives in a fast-moving, data-driven environment where speed, operational excellence, and managing multiple campaigns simultaneously are paramount. Experience buying and optimizing media in platforms such as Amazon DSP, The Trade Desk, DV360, or MediaMath is required.
Responsibilities
- Plan and execute programmatic media campaigns within Amazon DSP.
- Manage cross-team deadlines and project plans to ensure all initiatives launch on time.
- Manage campaign budgets and pacing to ensure optimal performance.
- Monitor and analyze campaign performance metrics.
- Troubleshoot and resolve campaign delivery issues, ad serving errors, and reporting discrepancies.
- Optimize campaigns based on data insights and KPIs.
- Collaborate with internal teams to align media strategies with business goals.
- Generate detailed performance reports and present findings.
- Stay current with industry trends and emerging technologies.
- Partner with Supply and Product teams to drive improvements to Amazon DSP offerings.
About the team
The Amazon Digital Advertising (ADA) team focuses on leveraging Amazon's Advertising DSP to support the digital marketing initiatives of Amazon’s own strategic businesses. Our primary stakeholders are internal marketing teams across Amazon. Together, we are building the future of advertising at Amazon through product and science innovation and new advertising experiences.
Requirements
- 4+ years of professional non-internship marketing experience.
- Experience using data and metrics to drive improvements.
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
- Experience building and optimizing multiple, simultaneous marketing campaigns.
- Experience managing or working within cross-functional marketing and creative teams.
- Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
- Experience in audience segmentation and targeting.
- Experience in online retail/B2C marketing.
- Experience in planning and buying programmatic media through DSPs such as Amazon DSP, The Trade Desk, DV360, or MediaMath.
Preferred Qualifications
- Experience with Amazon DSP.
Pay
USA, NY, New York - $86,700.00 - $151,700.00 USD annually.
Benefits
- Sign-on payments and restricted stock units (RSUs).
- Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and option for Supplemental life plans).
- Employee Assistance Program (EAP) and Mental Health Support.
- Medical Advice Line.
- Flexible Spending Accounts.
- Adoption and Surrogacy Reimbursement coverage.
- 401(k) matching.
- Paid time off and parental leave.
Learn more about our benefits at amazon.jobs/en/benefits.