Senior Marketing Strategist
Lifted Logic · Overland Park, KS · 5 mo ago
MarketingFull-time
About the role
The Senior Marketing Strategist leads strategy across a portfolio of client accounts at Lifted Logic, a digital agency in Overland Park, KS. You are the strategic brain behind each account — the person responsible for knowing what’s working, what isn’t, and what to do next. This role is client-facing and performance-driven.
Responsibilities
- Own marketing strategy for a portfolio of active client accounts
- Develop and maintain goal-driven marketing roadmaps tied to measurable business outcomes
- Lead client strategy meetings — presenting performance insights, identifying priorities, and recommending next steps
- Review and interpret performance data across SEO, PPC, email marketing, CRM, and web analytics
- Translate data into clear, actionable recommendations that clients and internal teams can act on
- Cook up and execute content strategy, but not content creation
- Care for coordination with internal execution teams to ensure deliverables align with strategy, scope, and timelines
- Identify risks, gaps, and growth opportunities across accounts and proactively address them
- Maintain thorough documentation, meeting notes, and reporting for each account
- Contribute to internal process improvements and strategic frameworks
Requirements
- 5+ years of experience in digital marketing strategy, preferably in an agency or consulting environment
- Strong working knowledge of SEO, content strategy, CRM systems (HubSpot, Salesforce, etc.), email marketing, and paid media
- Proven experience managing strategy across multiple client accounts simultaneously
- Comfortable leading conversations with business owners, marketing directors, and C-suite stakeholders
- An analytical mindset — you’re comfortable in Google Analytics, Search Console, and reporting dashboards
- A highly organized approach with the ability to prioritize based on impact, not just urgency
- Experience working within defined scopes of work and client contracts
Benefits
In-office Tuesday, Wednesday, Thursday
Pay
Not specified
Schedule
Hybrid work schedule with in-office 3 days a week (Tuesday, Wednesday, & Thursday)