Senior Marketing Specialist - IT Solutions (Remote)

About the role

We are working with an established IT Solutions Provider with a strong reputation across the public sector and commercial markets. The company works with government, education, commercial, and enterprise customers, delivering solutions across data center, networking, cloud, cybersecurity, managed services, and professional services. They have built long-standing relationships and high-level partnerships with many of the industry's leading technology manufacturers while maintaining the culture and flexibility of a smaller, privately held organization. As the company continues to grow and expand its solutions and market presence, they are looking to add a Marketing Manager who can take ownership across digital, content, demand generation, partner marketing, and go-to-market strategy. This is a hands‑on role with the opportunity to bring new ideas to the table and help shape how the company goes to market. You'll work closely with Sales, Leadership, and Technology Partners to strengthen brand awareness, engage customers and prospects, generate demand, and support continued growth. The position is remote with a preference for candidates based in the Northeast (NY, NJ, CT, PA) who can occasionally visit the company’s headquarters for meetings, events, and team collaboration.

Responsibilities

• Develop and execute marketing campaigns aligned with company growth and sales initiatives
• Help shape messaging and go-to-market strategies around new solutions, services, and technology partnerships
• Manage website content, updates, SEO, and overall digital presence
• Develop email campaigns, newsletters, customer communications, case studies, and other marketing content
• Work with technology/OEM partners on joint campaigns, co-marketing initiatives, and MDF programs
• Support lead-generation and demand-generation initiatives in partnership with the sales team
• Manage social media and other digital marketing channels
• Support webinars, customer events, conferences, and partner events
• Track campaign performance and identify new opportunities to improve marketing effectiveness

Requirements

• 5+ years of B2B marketing experience, ideally within an IT Solutions Provider, VAR, MSP, cybersecurity, cloud, or technology organization
• Experience across digital marketing, content, campaign management, and lead generation
• Experience with partner/vendor marketing and MDF programs is a plus

Skills

• Comfortable managing website content, email marketing, social media,