Senior Marketing Manager - Oncology

Based in Gaithersburg, Maryland, this role reports to the Marketing Operations Director and plays a pivotal role in a high-performing franchise with a deep pipeline and bold ambitions. You will develop strategy and execution for key launches, build commercial launch plans, monitor business performance, and turn scientific insights into measurable market outcomes.

About the role

You will join an agile team that values fast learning, smart risk-taking, and cross-functional partnership. Working closely with brand leaders, field teams, and our Agency of Record, you will bring clarity to complex markets, challenge assumptions with data, and deliver assets and initiatives that change the trajectory of our lung cancer franchise.

Responsibilities

• Implement the lung cancer brand strategy through the design and delivery of impactful tactics that drive adoption and differentiation.
• Create derivative materials from the CVA—leave-behinds, RTEs, flash cards, speaker decks, NPP assets, and more—grounded in scientific evidence and market research, consistently applying a Digital First approach to increase reach and relevance.
• Advance and implement robust tactical plans for NPP activities and digital initiatives across the lung portfolio, increasing scale, team member engagement, and measurable outcomes.
• Assemble and integrate feedback from brand and field teams to continually refine asset development and campaign execution, improving effectiveness over time.
• Partner across Marketing to disseminate protocols, drive innovation through AI initiatives, and strengthen collaboration across brands for system-level impact.
• Oversee budgets and KPI tracking for projects in partnership with the Agency of Record, ensuring disciplined investment and performance transparency.
• Lead project teams effectively, aligning cross-functional stakeholders and influencing decisions that accelerate delivery and impact.
• Facilitate and lead Advisory Boards with external stakeholders, translating insights into clear strategic direction and actionable programs.
• Generate AI-driven content for assigned Lung Cancer Franchise brands in alignment with our Customer 2030 ambition, advancing personalization and speed to market.

Requirements

• Bachelor’s degree, preferably in a scientific or business discipline.
• Minimum of 3 years’ experience in the pharmaceutical or healthcare sector.
• Experience in market-focused roles, including leadership of agency partners to deliver high-impact marketing initiatives.
• Proven track record of leading and delivering AI-driven marketing projects that generate measurable customer impact within pharmaceutical environments.
• Demonstrated expertise in NPP and personal promotion activities, including external stakeholder management with healthcare professionals.

Preferred Qualifications

• High learning agility and adaptability in dynamic, rapidly evolving environments.
• Strong history of delivering high performance and results.
• Demonstrates strong leadership behaviors and a positive cultural attitude.
• Experience in customer-facing roles (through commercial functions such as Sales, Access, etc.).
• Previous experience within oncology is highly desirable.

Schedule

In-person working gives us the platform we need to connect, work at pace, and challenge perceptions. We work, on average, a minimum of three days per week from the office while balancing the expectation of being in the office with respect for individual flexibility.

Pay

The annual base pay for this position ranges from US $151,081 to $226,622. The role is eligible for various incentives, including short-term incentive bonuses, equity-based awards, and commissions (for sales roles).

Benefits

• Qualified retirement programs.
• Paid time off (vacation, holiday, and leaves).
• Health, dental, and vision coverage in accordance with the terms of the applicable plans.

About AstraZeneca

Here, ambitious marketers and scientists work side by side to turn groundbreaking science into real-world impact for people living with cancer. You’ll build momentum for transformative medicines across a broad pipeline, using modern analytics, AI-enabled content, and co-creation with colleagues and external partners to deliver at scale. We value kindness alongside ambition and empower you to experiment, learn fast, and make bold moves—because when unexpected teams come together, we change what’s possible for patients and for your career growth.