Senior Marketing Manager - Enterprise
Ledger · New York, United States · 1 wk ago
HybridMarketingFull-time
About the role
We are seeking a powerhouse to champion the narrative, architect and execute a global marketing strategy, act as a social and intellectual "face" for the business, and build and inspire a high-performing, agile team. The ideal candidate will be a proven industry voice with a tenacious drive, AI proficiency, financial and crypto literacy, exceptional communication skills, data-driven decision-making abilities, and proven leadership.
Responsibilities
- Partner with the EVP of Communications and Marketing and the EVP of Enterprise Revenue to solidify Ledger Enterprise as the world’s most secure institutional platform and trading tool for critical digital assets and Web3.
- Architect and execute a global marketing strategy that combines aggressive lead generation with high-value institutional adoption.
- Act as a social and intellectual "face" for the business, proactively shaping industry conversations and building a robust network of institutional influencers.
- Rapidly adapt and integrate AI tooling into the marketing stack to accelerate content creation, data analysis, and workflow efficiency.
- Structure and manage a high-performing, agile team that thrives on cross-functional collaboration and results.
- Stay ahead of the curve on industry trends, regulatory shifts, and emerging technologies, applying these insights to pivot strategies in real-time.
- Collaborate closely with Sales and Product teams on price testing and competitive research to optimize positioning and maximize revenue.
- Serve as a strong, understanding partner to your team and peers, fostering a culture of continuous learning and evolution in a fast-paced environment.
Requirements
- A robust experience in Enterprise product marketing within the financial services industry with a visible track record of social engagement and thought leadership.
- A "get-it-done" attitude with the grit to navigate the complexities of institutional digital asset landscapes and emerging markets.
- An early adopter of AI tools and the ability to demonstrate how you use them to work faster, smarter, and more creatively.
- A strong, intuitive understanding of the financial industry and institutional asset management, with familiarity with cryptocurrency markets as a bonus.
- Exceptional presentation skills, with the ability to articulate complex technical concepts to C-suite institutional stakeholders with ease.
- A strong analytical skills with the ability to turn raw data into a compelling growth story.
- The passion for innovation required to lead in a fast-paced environment.
- Demonstrated ability to lead cross-functional teams and mentor direct reports through periods of rapid change.
Qualifications
- Proven leadership in a remote or distributed team environment is a plus.
Skills
- Proven leadership in a remote or distributed team environment is a plus.
Benefits
- Flexible work options
- Health & Wellness support
- Financial growth opportunities
- Commuter allowance
- Learning & Development