Senior Marketing Communications Specialist

About the role

SAE International, SAE Industry Technologies Consortia (ITC), and Performance Review Institute (PRI) are dedicated to advancing mobility knowledge and solutions. We seek a Senior Marketing Communications Specialist to support SAE Publications, focusing on peer-reviewed research, technical papers, journals, and related information products.

Essential Functions

• Collaborate with Publications, Editorial, Product, Sales, and agency teams to support aligned marketing efforts and campaign execution.
• Coordinate with external marketing agency partners on assigned campaigns, ensuring deliverables align with established objectives and timelines.
• Support the development and execution of multi-channel marketing campaigns and targeted promotional initiatives that drive awareness, engagement, and usage of SAE Publications and related products.
• Develop and manage marketing content and digital assets across email, web, and social channels to promote publications and research offerings.
• Monitor campaign performance and audience engagement data and apply insights to improve messaging, targeting, and overall campaign effectiveness.
• Track campaign budgets and support efficient use of resources within established guidelines.

Other Non-essential Functions

• Show strong active listening skills to understand stakeholder needs and translate them into effective marketing support.
• Show strong project management skills with the ability to manage multiple priorities, deadlines, and deliverables.
• Show strong writing, editing, and messaging skills to simplify technical subject matter into clear, audience-appropriate communications.
• Work effectively across teams and with a range of stakeholders.

Minimum Requirements

• Bachelor’s degree in marketing, communications, business, or a related field.
• 4 years of experience in marketing, marketing communications, content marketing, or related field.
• Familiarity with peer-reviewed publishing, technical content marketing, or content licensing/subscription models.
• Experience marketing technical publications, research, scholarly content, subscription products, or digital information products preferred.
• Experience supporting multi-channel campaigns, utilizing digital marketing channels, including social media, email marketing, and content marketing.
• Strong writing, editing, and messaging skills.

Preferred Qualifications

• Proficiency in marketing analytics tools and the ability to interpret data to drive decision-making.
• Preferred experience working within Workfront, Salesforce, Marketo, or related platforms.
• Experience working with B2B and B2C audiences across engineering, academic, research, library, or institutional markets preferred.