Jobs · Marketing · California

Senior Marketing Analyst

Amplitude · San Francisco, CA · 3 wk ago
On-siteMarketing$167k/yrFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where posting has real specific content. We need to parse the posting. We have: - About The Role & Team: description. So we can have

About the role

with paragraph(s) summarizing. - Responsibilities: bullet list under "As a Senior Marketing Analyst, You Will:" with items. - Requirements/Qualifications: There's "You'll be a great addition to the team if you have:" list of bullet points (these are more like desired qualifications/skills). Then "At a Minimum, You Need To Have:" list of bullet points (these are required qualifications). We need to decide which sections to use: maybe "Requirements" for minimum, "Qualifications" for preferred, "Skills" for specific skill sets. But we need to avoid thin sections. Could combine. We have Benefits: list under "Some Of Our Benefit Programs Include:" with items. Pay: Salary range: $167,000 - $251,000 total target cash (inclusive of bonus or commission). So we have Pay section. Schedule: Not mentioned. No schedule info. So we should not include Schedule. We need to remove boilerplate: company intro, values, other fun facts duplicated, EEO, etc. Also remove duplicated "Other Fun Facts About Amplitude:" repeated. Also remove application instructions, privacy notice, etc. We must preserve all substantive information. So we need to keep the role description, responsibilities, qualifications (both minimum and preferred), skills (maybe list of SQL, Python, etc.), benefits, pay. We need to use

for section headings. Use
  • for any list of duties/requirements/benefits. Use

    for prose. We must not repeat job title as heading. Not include Job ID. We must not create sections with filler like "commensurate with experience". Not applicable. We need to decide sections: - About the role (from "About The Role & Team"). - Responsibilities (list from "As a Senior Marketing Analyst, You Will:"). - Requirements (minimum qualifications from "At a Minimum, You Need To Have:"). - Qualifications (preferred qualifications from "You'll be a great addition to the team if you have:"). - Skills (maybe combine technical skills like SQL, Python, Tableau, etc. Could be part of Requirements/Qualifications. But we could create a Skills section listing SQL, Python/R, Tableau/CRMA, AI leveraging, etc. However the posting already includes those in the qualifications lists. To avoid duplication, we could keep them within Requirements/Qualifications. The instruction: "Use

    • for any list of duties/requirements/benefits". So we can put those lists under Requirements and Qualifications sections. Skills section may be redundant; we could omit if not needed. But we need to include a section only when posting has real specific content for it. The posting does have specific skill mentions (SQL, Python, R, Tableau, CRMA, AI). Those are within the qualifications lists. Could we create a Skills section pulling those out? Might be considered duplicative but still substantive. However we risk creating thin section if we just list a few items. But we have enough items: SQL, Python/R, Tableau/CRMA, AI leveraging, data quality, statistical concepts, hypothesis development, experimentation, etc. That's substantive. Could create Skills section. But we also have Benefits list. Pay section. We must not include Schedule. Thus final HTML:

      About the role

      ...

      Responsibilities

      • ...
      • ...

      Requirements

      • ...
      • ...

      Qualifications

      • ...
      • ...

      Skills

      • ...
      • ...

      Benefits

      • ...
      • ...

      Pay

      Salary range: $167,000 - $251,000 total target cash (inclusive of bonus or commission).

      We need to ensure we preserve all substantive information from the posting. Let's extract. About the role & team paragraph: "Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com. As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do." But we should remove company intro? The instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." The company intro is not boilerplate; it's substantive about the company. However the "About The Role & Team" section likely expects a description of the role, not the company overview. But we can keep the role description: "The Senior Marketing Analyst will be a strategic analytics partner to the Marketing organization, helping leaders understand performance, identify opportunities, and make better decisions through data. Reporting to the Director of Marketing Operations, you'll bring strong B2B SaaS analytics expertise to marketing planning, performance measurement, and business insights. You'll work closely with Marketing, GTM Analytics, Sales Analytics, Customer Success Analytics, and FP&A to connect data across the funnel and translate it into actionable recommendations. This is an opportunity to have a meaningful impact on how Amplitude measures and drives efficient GTM growth." We should keep that. The earlier company overview may be considered boilerplate? It's not strictly about the role. The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. The company overview is substantive about Amplitude. However the role description already includes some of that. But we might keep it as part of About the role. However the instruction about sections: "use

      for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So About the role likely expects a description of the role and team. The company overview could be included there. It's not duplicated elsewhere. So we can include it. But we need to avoid duplication: later there is "Other Fun Facts About Amplitude:" repeated twice. We should remove those duplicates. Thus About the role paragraph: combine the company overview and role description? Might be lengthy but okay. Let's craft:

      Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do. The Senior Marketing Analyst will be a strategic analytics partner to the Marketing organization, helping leaders understand performance, identify opportunities, and make better decisions through data. Reporting to the Director of Marketing Operations, you'll bring strong B2B SaaS analytics expertise to marketing planning, performance measurement, and business insights. You'll work closely with Marketing, GTM Analytics, Sales Analytics, Customer Success Analytics, and FP&A to connect data across the funnel and translate it into actionable recommendations. This is an opportunity to have a meaningful impact on how Amplitude measures and drives efficient GTM growth.

      That seems good. Now Responsibilities list: extract each bullet after "As a Senior Marketing Analyst, You Will:": - Turn data into actionable marketing insights: Analyze marketing performance and funnel trends to identify what's working, what's not, and where we should adjust our strategy or investment. - Partner with Marketing leadership: Develop reporting, analysis, and recommendations that help Marketing leaders evaluate performance, set priorities, and make informed short- and long-term decisions. - Own marketing analytics and reporting: Build and maintain dashboards, reporting, and analytical frameworks that give Marketing teams clear visibility into performance, pipeline, productivity, and ROI. - Drive analytical projects from end to end: Translate ambiguous business questions into analytical approaches, conduct rigorous analysis, communicate findings clearly, and turn insights into recommendations and action. - Improve our data and analytics foundation: Partner with Marketing Operations and cross-functional analytics teams to improve data quality, governance, processes, and the systems that power Marketing reporting and decision-making. We'll put each as
    • . Now Requirements (minimum): from "At a Minimum, You Need To Have:": - You have 5+ years of experience in marketing analytics, business analytics, GTM analytics, or a related analytical role, ideally within B2B SaaS. - You have strong SQL skills and experience working with large, complex datasets. - Experience with Python, R, or similar analytical tools is a plus. (This is a plus, but still part of minimum? It says "is a plus". Might be better to put in Qualifications or Skills. But we can keep it here as a bullet.) - You have experience working with data from multiple systems and translating it into meaningful business insights. - You have experience building and maintaining dashboards and reporting in tools such as Tableau, CRMA, or equivalent. - You have a strong foundation in analytical and statistical concepts, including hypothesis development, experimentation, data analysis, and translating findings into actionable recommendations. - You have experience leveraging AI to drive effective analysis and understand the importance of the underlying data quality. We'll keep as list. Now Qualifications (preferred): from "You'll be a great addition to the team if you have:": - You have experience working in B2B SaaS and understand how Marketing teams think about pipeline, funnel performance, marketing attribution, and ROI. - You are highly analytical and naturally curious, with the ability to dig into complex data, identify meaningful patterns, and connect the dots across multiple sources. - You are comfortable working with ambiguity and can take a loosely defined business question and independently turn it into a clear analytical approach and actionable recommendation. - You communicate complex analytical concepts clearly to both technical and non-technical audiences and can tailor your storytelling to the audience. - You enjoy partnering cross-functionally and can build strong relationships with stakeholders across Marketing, Sales, Customer Success, Finance, and Analytics. We'll list. Now Skills: Could extract specific technical skills: SQL, Python, R, Tableau, CRMA, AI leveraging, data quality, statistical concepts, hypothesis development, experimentation, dashboard building, reporting, etc. But many already in Requirements/Qualifications. To avoid duplication, maybe we skip Skills section and incorporate those into Requirements/Qualifications. However the instruction says we can have Skills section; but we should not create thin sections. If we already have Requirements and Qualifications covering those, Skills may be redundant. Better to omit Skills section to avoid duplication and thinness. However we need to ensure we preserve all substantive information; if we omit Skills, we still have the skill details in Requirements and Qualifications. That's fine. Thus we have sections: About the role, Responsibilities, Requirements, Qualifications, Benefits, Pay. Now Benefits list: from "Some Of Our Benefit Programs Include:": - Excellent Medical, Dental and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans -

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