Senior Manager, SEO/GEO Program
Ladders · United States · 1 wk ago
RemoteRemoteMarketing$138k–$221k/yrFull-time
Responsibilities
- Set the SEO and GEO roadmap for three brands based on competitive analysis
- Own the content strategy framework to enhance program dynamism
- Prioritize high-impact Bottom-of-Funnel (BOFU) content for strategic attention
- Define collaborative workflows and accountability standards with teams and agencies
- Oversee the company’s AI search visibility strategy across various platforms
- Manage the prompt tracking and citation monitoring program
- Lead performance measurement and reporting connecting visibility to pipeline
Qualifications
- 6+ years in B2B SaaS SEO with a focus on connecting organic to pipeline outcomes
- Deep understanding of generative engine optimization (GEO) and AI search
- Experience managing diverse agency partnerships
- Strong stakeholder influence across non-direct teams
- Proven ability to build robust measurement and attribution frameworks
- Comfortable handling multiple brands with varying competitive landscapes
Benefits
- Flexible time off with a focus on personal development
- Comprehensive health benefits including 100% employer-paid options
- Support for life's milestones with robust parental, fertility, and legal services
- 401k match and telehealth options available
- Rewards and recognition programs for outstanding work