Senior Manager, Policy Communications - LUS & Social Impact

Responsibilities

• Policy Communications Strategy
  • Design and execute proactive communications strategies that advance Lyft's position on transportation, rideshare regulation, driver policy, safety, and mobility equity.
  • Create and maintain a rapid response program ensuring accurate and timely information reaches media, regulators, and the public on high-priority policy issues.
  • Create and manage a strategic roadmap for public appearances, speaking opportunities, and thought leadership that positions Lyft leadership as credible voices in the policy space.
  • Partner with Government Affairs and Public Policy teams to align on strategic messaging for emerging legislation, regulatory proceedings, and government engagements.
• Lyft Urban Solutions (LUS) Communications
  • Help lead communications for Lyft's bikeshare and micromobility portfolio — including Citi Bike, Bay Wheels, Bluebikes, Divvy, and BIKETOWN — spanning policy, corporate, and consumer dimensions.
  • Manage reactive press inquiries on LUS-related topics including pricing, ridership, safety, and regulatory developments across operating cities.
  • Support consumer-facing communications moments including rebrands, seasonal campaigns, and rider engagement initiatives in coordination with marketing and product teams.
  • Develop messaging and materials for LUS partnership announcements and corporate milestones.
• Social Impact Communications
  • Lead communications strategy for Lyft's social impact programs, including Round Up & Donate, Jobs Access, and Voting Access initiatives.
  • Develop compelling narratives and materials — including blog posts, press releases, and partner communications — that translate Lyft's social impact work into accessible public storytelling.
  • Manage earned media outreach for social impact announcements in coordination with external agency partners, prioritizing local storytelling and community voices.
  • Support recognition and award opportunities (e.g. Forbes Best Brands for Social Impact) that amplify Lyft's social commitments.
  • Publish content for owned channels — including blog posts, social copy, and digital campaigns — that translates complex policy and impact issues into accessible public narratives.
• Media & Stakeholder Relations
  • Build and maintain strong, trust-based relationships with policy-focused journalists, editors, and outlets — including national press, trade media, and local reporters in key markets — cultivated through in-person briefings, industry events, and regular outreach.
  • Own proactive media outreach and manage inbound press inquiries on policy, LUS, and social impact topics.
  • Identify and cultivate third-party validators, advocates, and coalition partners who can amplify Lyft's messages.
  • Collaborate with Legal and Litigation teams in high-volume, fast-paced communications environments, providing real-time counsel and response during active proceedings or regulatory actions.
• Executive & Cross-Functional Partnership
  • Prepare senior executives and spokespeople for media interviews, policy briefings, legislative testimony, and public appearances — including developing talking points and providing media coaching.
  • Collaborate cross-functionally with Marketing, Brand, Legal, and Operations teams to ensure alignment between policy, LUS, and social impact communications and company-wide messaging.
  • Engage actively with Lyft's regional teams and travel on-site to key markets as needed to develop localized communications strategies and drive on-the-ground influence efforts.
• Content & Campaign Development
  • Write and edit high-quality communications materials including press releases, op-eds, statements, fact sheets, briefing documents, and messaging guides.
  • Develop content for owned channels — including blog posts, social copy, and digital campaigns — that translates complex policy and impact issues into accessible public narratives.
  • Support internal communications efforts that keep Lyft team members informed on policy, LUS, and social impact developments relevant to the business.

Requirements

• 8+ years of relevant experience in communications, with meaningful focus on public policy, government affairs, regulatory environments, advocacy, or social impact.
• Proven track record developing and executing strategic communications campaigns at a tech company, in-house at a major corporation, or in a government/regulatory communications role.
• Demonstrated knowledge of the rideshare, mobility, or transportation policy landscape — including familiarity with driver classification, safety regulation, accessibility, or local government dynamics.
• Experience with urban mobility, micromobility, or transit communications is a strong plus.
• Exceptional written and verbal communicator — including experience producing polished media materials, executive-ready briefings, and public-facing content under deadline pressure.
• Established relationships with policy and tech press; demonstrated success securing media coverage on policy-related topics.
• Proven ability to build trusted relationships with senior leaders, external partners, and cross-functional stakeholders across complex organizations.
• Strong judgment and discretion in representing company positions on sensitive policy matters.
• Experience with crisis communications and rapid response in regulatory or litigation-adjacent environments is a strong plus.

Qualifications

• Bachelor's degree in Communications, Public Policy, Political Science, Journalism, or a related field.

Benefits

• Great medical, dental, and vision insurance options with additional programs available when enrolled.
• Mental health benefits.
• Family building benefits.
• Child care and pet benefits.
• 401(k) plan with company match to help save for your future.
• In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off.
• 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible.
• Subsidized commuter benefits.
• Monthly Lyft credits and complimentary Lyft Pink membership.

Pay

• The expected base pay range for this position in the New York City area is $132,000 - $165,000, not inclusive of potential equity offering, bonus or benefits.

Schedule

• This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Wednesdays, and Thursdays.
• Hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.