Senior Manager, Organic Search

About the role

Neighborly is seeking a Senior Organic Search Manager to lead the organic search strategy and performance for Neighborly.com and its brand websites. This role drives revenue through higher search rankings and keyword conversion, overseeing SEO, Generative Engine Optimization (GEO), and Google Business Profile (GBP) initiatives across multiple brands.

Responsibilities

• Lead the development of SEO, GEO, and GBP strategies for multiple brands.
• Develop roadmaps of activities and project‑manage assignments.
• Serve as the organic search point of contact for the head of marketing, brand presidents, and other departments.
• Collaborate with technical SEO lead, content lead, Product, and IT on website migration projects.
• Lead content and on‑page projects related to site migrations.
• Assist with technical SEO and GEO projects tied to site migrations.
• Perform technical website audits to identify obstacles to optimal indexation.
• Provide technical SEO recommendations to improve organic performance.
• Conduct keyword analysis to uncover content opportunities for existing URLs and new landing pages.
• Monitor performance across managed brands and deliver performance reports to the Organic Search Director, leadership, and brand teams.
• Prepare and present ad‑hoc reports as needed.

Qualifications

• 7+ years of experience in digital marketing, data analysis, or a related field.
• 2+ years of experience managing a team of SEO and content professionals (preferred but not required).
• Strong SEO expertise with a deep understanding of search engine ranking criteria, including local ranking factors.
• Excellent verbal and written communication skills across cross‑functional teams.
• Ability to manage multiple priorities and meet deadlines in a fast‑paced environment.
• Detail‑oriented with a high level of accuracy.
• Strong problem‑solving and critical‑thinking abilities.
• Capable of working independently and as part of a team.
• Bachelor’s degree in Marketing, Business, Information Technology, or a related field.

Schedule

Hybrid working model: Monday‑Wednesday in the office (500 E John Carpenter Fwy, Irving, TX or 1010 N University Parks Drive, Waco, TX); Thursday‑Friday remote. Full‑time, Monday – Friday, 8 AM – 5 PM local time zone.

Benefits

• Equity opportunities.
• Bonus opportunities.
• Comprehensive benefits package (see Neighborly Benefits for details).