Senior Manager of Key Accounts

Key Account Leadership & Sales

Own and grow the overall performance and growth of assigned key accounts across conventional and natural/specialty retail.

• Serve as the primary point of contact for buyers and category managers, building trusted, long-term relationships.
• Develop business in assigned territory or channel.
• Lead annual planning, line reviews, promotional planning, and new item launches.
• Execute pricing, program, and terms negotiations in alignment with Oishii's commercial strategy, with visibility and support from senior leadership.
• Represent Oishii professionally and confidently in markets, with expectation of visiting your stores 1x a quarter, at minimum, as well as travel for account pitching and trade shows.

Trade Strategy & Commercial Planning

Develop and clearly articulate customer-specific trade strategies grounded in brand objectives, category dynamics, and retailer priorities.

• Design and evaluate promotions, displays, and merchandising programs with a focus on ROI, with guidance from Senior Leadership.
• Partner closely with Finance to manage trade spend, forecast volume, and track performance against plan.

Data, Insights & Market Sizing

Leverage SPINS, Nielsen, and other syndicated data to inform selling stories, assortment decisions, and growth opportunities.

• Conduct basic market and category sizing to support distribution expansion, innovation, and pricing decisions.
• Translate insights into actionable recommendations for both internal teams and retail partners.

Cross-Functional Collaboration

Work closely with Marketing, GTM, Operations, and Finance to ensure seamless execution and alignment.

• Act as the voice of the customer internally, ensuring account needs are balanced with supply realities and brand standards.
• Support go-to-market execution for new products and seasonal initiatives.