Senior Manager, Marketing Operations

About the role

The Senior Manager of Marketing Operations will serve as the technical backbone of Flosum’s go-to-market engine. Reporting directly to the Sr. Director of Revenue Operations, this role requires a deep understanding of marketing operations technology stacks, including Salesforce, Marketo, Outreach, Warmly, and Qualified. Key responsibilities include diagnosing and fixing issues, taking rough ideas and directions and turning them into finished results, managing the lead lifecycle, and overseeing multiple live projects simultaneously.

Responsibilities

• Own the architecture of our marketing operations tech stack and understand how each piece connects to and depends on the others
• Diagnose and fix issues fast: lead routing breaks, sync failures, campaign errors, data issues
• Take a rough idea or a single line of direction from leadership and turn it into a finished, working result
• Own the full lead lifecycle: scoring, routing, and the handoff between marketing and sales
• Build and run campaign operations in Marketo, from setup through execution, with reporting the rest of the business can trust
• Pivot with Sales, RevOps, and other stakeholder teams to align process, data, and systems across the business
• Keep systems clean and well-documented so the stack scales instead of turning into a black box
• Run multiple live projects at once without letting the details slip
• Bring a point of view on what great marketing operations looks like and put it into practice as the blueprint for how our systems, processes, and team should run

Requirements

• A systems thinker: maps out how tools connect and depend on each other
• A true self-starter: doesn’t wait for the next check-in but comes back with a finished solution
• Unfazed by ambiguity: brings your own structure and momentum to projects without a defined playbook
• Relentlessly diligent and detail-oriented: nothing slips through the cracks on your watch
• A natural multitasker: holds several things in motion at once without losing quality
• A sharp, credible communicator: stakeholders across the business trust and want to work with you

What You Bring to the Table

• 3-5 years of experience in revenue operations or marketing operations, preferably supporting a B2B go-to-market organization - ideally SaaS
• Hands-on experience with Salesforce, along with Marketo or Pardot
• Familiarity with sales engagement and pipeline tools such as Outreach, Warmly, or Qualified
• Comfort with Figma or similar tools
• A track record of mapping, documenting, or untangling how a marketing tech stack fits together (bonus points if you’ve built that kind of documentation from scratch)