Senior Manager, Marketing Operations

About the role

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. The Senior Manager, Marketing Operations role is a tactical builder with expertise in media operations, process design, and financial planning. You are passionate about improving how work gets done by building scalable, repeatable processes and partnering with teams across the organization. You will lead operational initiatives, establish processes that support consistent execution, and collaborate with stakeholders across multiple business units to drive alignment and operational effectiveness. You will help teams navigate change, support informed decision-making through operational and financial insights, and contribute to the continuous improvement of media operations. This is a hybrid role requiring three days per week in one of the listed office locations (Los Angeles, Kirkland, Vancouver, Austin, or Orlando).

Responsibilities

• Navigate a matrixed media advertising environment, balancing the needs of independent product teams while aligning them toward a unified operations strategy.
• Introduce new tools and processes to teams to implement standardization of operations and reporting, with a focus on change management and identifying user needs.
• Manage media budgets, including advanced forecasting, monitoring actual spend against budget, and recommending reallocations based on financial performance and priorities.
• Coordinate cross-departmental projects, including ownership of recurring reporting cadences, project timelines, deliverables, and status tracking.
• Evaluate existing workflows, identify process inefficiencies, and develop standardized operating procedures (SOPs) that support consistency and scalability across multiple products.
• Influence decisions and build productive working relationships with teams, agency partners, and external vendors.
• Lead large-scale organizational change and set new standards, tools, and processes for media operations.

Requirements

• Minimum of 10 years of experience in full-funnel media strategy and buying within a complex, changing enterprise, or in enterprise program management leading large-scale change initiatives.
• 5+ years of experience in Operations, Program Management, or Business Excellence within the media, tech, or video games space.
• 5+ years managing complex and dynamic budgets, handling forecasting and real-time adjustments, and managing reporting cadences to senior executives.
• Bachelor's degree in Marketing, Business Management, or a related field.
• Demonstrated experience in the media buying/planning life cycles, including full-funnel marketing strategies, ad technology, media mix modeling, attribution models, and creative production pipelines.

Qualifications

• Understanding of the evolving media landscape, with experience in innovation and continuous improvement.
• Hands-on experience building workflows and operating processes using modern project management tools (Airtable, Asana, ClickUp, and Jira).
• Technical expertise in pulling reports from live data sources using SQL queries or agentic workflows.
• Ability to succeed in an environment with broad latitude for decision-making and a goal of redefining continuous improvement.
• Commitment to encouraging diversity, equity, and inclusion within teams and across the organization.

Benefits

In the US, we offer a package of benefits including:

• Paid time off (3 weeks per year to start), 80 hours per year of sick time, and 16 paid company holidays per year.
• 10 weeks paid time off to bond with a baby.
• Medical, dental, and vision insurance.
• Life insurance and disability insurance.
• 401(k) retirement plan.
• Certain roles may also be eligible for bonus and equity.

For Canada, we offer a package of benefits including:

• Vacation (3 weeks per year to start) and 10 days per year of sick time.
• Paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave).
• Extended health, dental, and vision coverage.
• Life insurance and disability insurance.
• Retirement plan.
• Certain roles may also be eligible for bonus and equity.

Pay

The pay ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. Pay offered will be determined based on relevant business and candidate factors (e.g., education, qualifications, certifications, experience, skills, geographic location, or business needs).

• British Columbia (e.g., Vancouver vs. Victoria): $133,500 - $186,400 CAD
• California (e.g., Los Angeles vs. San Francisco): $153,700 - $233,600 USD
• Washington (e.g., Seattle vs. Spokane): $144,900 - $196,500 USD