Senior Manager Marketing Communications Strategy

Responsibilities

• Develop and lead integrated marketing communications strategies for assigned PSG segment audiences, aligning communications plans with business objectives, segment priorities, and customer insights.
• Serve as the primary marketing communications strategy partner to segment Marketing, providing strategic counsel and translating annual business priorities into integrated marketing plans across paid, owned, earned, retail, and experiential channels.
• Lead cross-functional planning and collaboration with Creative, Media, Digital, PR, Social, Product Marketing, Sales, and agency partners to ensure communications are aligned, customer-centric, and executed seamlessly.
• Work with segment teams to develop strategic marketing briefs and communication frameworks that clearly define objectives, target audiences, key messages, success metrics, and integrated channel recommendations for campaigns, product launches, and key segment initiatives.
• Manage the communications planning process from intake through execution, ensuring initiatives are prioritized, resources are aligned, timelines are met, and programs are delivered on budget while maintaining Global Arch Marketing governance standards.
• Analyze campaign performance, customer insights, and marketplace trends to measure effectiveness, optimize future communications strategies, and provide recommendations that drive business growth and segment performance.
• Identify opportunities to leverage Global Arch Marketing capabilities, best practices, and cross-brand collaboration to maximize efficiency, strengthen brand consistency, and improve speed to market.
• Foster strong partnerships across Global Architectural Marketing, Consumer Brands Group, Sales, and Marketing Operations to ensure alignment between business strategy, marketing communications, and execution.
• Effectively communicate with Marketing Operations team to ensure communication projects and campaigns are delivered on time and within budget.

Requirements

• Bachelor's Degree
• 5 years or more of marketing or marketing communications experience
• Excellent writing and verbal communication skills
• Strong organization and time management skills

Qualifications

• Agency management experience (preferred)
• Experience with Sherwin PRO segments or field experience (preferred)

About Us

At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results.

Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. We invest and support you in:

• Life … with rewards, benefits and the flexibility to enhance your health and well-being
• Career … with opportunities to learn, develop new skills and grow your contribution
• Connection … with an inclusive team and commitment to our own and broader communities

Benefits

A general description of benefits offered can be found at http://www.myswbenefits.com/. Click on “Candidates” to view benefit offerings that you may be eligible for if hired as a Sherwin-Williams employee.

Pay

Compensation decisions are dependent on the facts and circumstances of each case and will impact where actual compensation may fall within the stated wage range. The wage range listed for this role takes into account the wide range of factors considered in making compensation decisions including skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled.

This position is not remote/hybrid and will report to our Cleveland Global Headquarters. A review of criminal history is required for this role to protect the business, its operations, reputation, and the safety of the Company’s staff, employees, and business relationships.