Senior Manager, Lifecycle Marketing Operations
About Glean
Glean is the Work AI platform that helps everyone work smarter with AI. It started as the industry's most advanced enterprise search but has since evolved into a full-scale Work AI ecosystem, powering intelligent Search, an AI Assistant, and scalable AI agents on one secure, open platform.
With over 100 enterprise SaaS connectors, flexible LLM choice, and robust APIs, Glean gives organizations the infrastructure to govern, scale, and customize AI across their entire business - without vendor lock-in or costly implementation cycles. At its core, Glean is redefining how enterprises find, use, and act on knowledge.
About The Role
Glean is seeking a strategic and process-oriented Senior Manager, Lifecycle Marketing Operations to own end-to-end campaign execution, measurement, and quality for our highest-impact go-to-market programs. You’ll sit at the intersection of demand generation, SDRs, and marketing operations, ensuring our most strategic campaigns are built correctly, launched on time, and instrumented for clear, trusted reporting.
- You’ll architect Marketo and Salesforce program structures, maintain campaign and channel taxonomies, embed AI- and automation-led workflows, and drive continuous improvements in funnel performance and data hygiene.
- You will be the primary operations partner for Tier 0 campaigns: architecting Marketo and Salesforce program structures, maintaining campaign and channel taxonomies, embedding AI- and automation-led workflows, and driving continuous improvements in funnel performance and data hygiene.
- You will own the campaign architecture across Marketo and Salesforce for your scope: program templates, channel and SFDC campaign types, UTMs, statuses, and success definitions.
- You will own the MarTech stack that supports lead generation and follow-up (e.g., Marketo, Goldcast, LeanData etc).
- You will contribute to cross-functional initiatives that improve the end-to-end revenue engine (e.g., lead prioritization, routing enhancements, new scoring models, attribution updates).
About You
- 5+ years in Marketing Operations, Campaign Operations, or Demand Gen operations roles in B2B SaaS.
- Proven track record owning complex, multi-channel campaign builds and being the go-to Marketo/SFDC/Hubspot expert for demand teams.
- Strong working knowledge of Salesforce campaigns, opportunities, leads/contacts, and how they connect to reporting and attribution.
- Strong communication skills; can translate between marketers, SDRs, and ops/engineering partners.
- Comfortable operating in a fast-moving environment with evolving priorities, and proactively surfacing risks and tradeoffs.