Senior Manager HCP Sales - Pure Encapsulations (West)
Position Summary
The Sr. Manager, Healthcare Practitioner (HCP) Sales serves as a strategic leader, driving profitable growth through the adoption of Pure Encapsulations within practitioner-based healthcare settings. This role combines enterprise-level vision with localized execution, ensuring clinical credibility, scientific integrity, and practice-based solutions are embedded in all sales activities.
The Sr. Manager owns the Area Business Plan and leads a high-performing clinical sales team, applying strong business acumen, data-driven insights, and agile leadership to deliver sustainable results. This role partners cross-functionally to translate evidence-based science into improved patient outcomes, while strengthening practitioner loyalty and long-term business growth.
Key Responsibilities
Revenue Growth and Market Leadership:
- Drive profitable growth by leading a high-performing HCP sales team aligned to regional and national targets
- Advance clinical adoption and practitioner engagement through evidence-based selling and value proposition execution
- Leverage analytics and insights to identify opportunities and optimize performance
Strategic Planning and Execution:
- Develop and execute the Area Business Plan; ensure alignment across Territory Plans
- Translate strategic priorities into actionable field execution and measurable outcomes
Sales Resource Optimization:
- Allocate resources across HCP segments, territories, and priority accounts to maximize impact
- Optimize coverage and time allocation using CRM and performance data
HCP Engagement and Account Development:
- Build relationships with licensed practitioners, practice groups, and regional networks
- Partner cross-functionally to ensure aligned, practitioner-first execution
Team Leadership and Coaching:
- Lead, coach, and develop a high-performing clinical sales team
- Conduct field coaching and performance reviews; implement development and succession plans
Performance Management and Analytics:
- Monitor performance using CRM and analytics tools; translate insights into action
- Drive forecasting accuracy and accountability against business targets
Market Adaptability and Access Strategy:
- Respond to evolving healthcare dynamics and practitioner needs
- Integrate market access considerations into team strategy and execution
Operational Excellence and Field Leadership:
- Ensure compliant execution of strategic initiatives and participation in key meetings
- Maintain strong field presence with ~60%+ travel to support coaching and customer engagement
Experience and Education Requirements
- Bachelor’s degree required; advanced or clinical degree (RDN, MS, PharmD, DC) strongly preferred
- 8+ years of experience in HCP, clinical, or medical nutrition sales
- 5+ years of people leadership experience
- Demonstrated success leading consultative or clinical sales teams
- Strong understanding of HCP practice models and ethical promotion standards
Preferred Skills
- Strategic Skills: Strategic agility, ability to navigate ambiguity, influence senior stakeholders
- Functional Skills: Strong business and financial acumen, analytical mindset, ability to operate in matrix environments
- Operating Skills: Priority setting, decision-making, execution through others, informal leadership
- Courage: Conflict management, ability to challenge constructively, resilience
- Energy & Drive: Results orientation, bias for action, competitive mindset
- Organizational Positioning Skills: Strong presentation and communication skills
- Personal & Interpersonal Skills: Customer focus, relationship building, ability to inspire and motivate others
- Technology Skills: Microsoft Office, PBI, CRM platforms, GenAI or other data analytics tools