Senior Manager – GEO Strategy & Operations, RDBU & Global

Responsibilities

• Translate enterprise GEO strategy into priorities for the company’s brand and global marketing initiatives
• Identify and activate GEO opportunities across marketing and content
• Orchestrate decisions among cross-functional stakeholders to drive actions
• Monitor GEO work quality and timeliness across platforms and agencies
• Apply governance and measurement standards across the portfolio

Qualifications

• Doctorate with 2 years of relevant experience, or Master’s with 4 years, or Bachelor’s with 6 years, or Associate’s with 10 years, or high school diploma with 12 years of relevant experience
• Experience in Marketing, Digital Strategy, Commercial Operations, or Decision Sciences
• Strong cross-functional leadership skills in a matrixed organization
• Working understanding of AI-powered search, GEO, and SEO principles
• Experience managing agencies or strategic partners

Benefits

• Comprehensive employee benefits package with company contributions to retirement and savings plans
• Group medical, dental, and vision coverage
• Discretionary annual bonus program
• Flexible work models where possible
• Award-winning time-off plans