Senior Manager, Frontline Transformation (EDGE)
Role Summary
We are seeking a Technical Product Owner to lead the product execution of EDGE.AI. This role sits at the intersection of AI engineering, data science, and commercial business strategy, serving as the connection between highly technical teams, AB central strategy, and sales reps in the field.
About EDGE
EDGE (Every Day Great Execution) is Anheuser-Busch’s most critical frontline sales program. EDGE translates AB’s commercial strategy into clear, actionable priorities for more than 10,000 frontline sales representatives across the United States. Through EDGE’s planning portal, Commercial Directors across the country define monthly sales priorities. Those priorities are then operationalized and delivered directly to sales reps’ handheld devices, guiding what to execute in each individual account.
Job Responsibilities
Product Ownership & Strategy
- Own the end-to-end product vision and roadmap for EDGE.AI, aligning tightly with AB commercial strategy
- Translate high-level business priorities into clear, actionable product requirements
- Balance competing priorities, timelines, and dependencies while maintaining focus on highest-value outcomes
Technical Product Execution
- Partner closely with AI engineers, data scientists, and platform teams to guide solution design and delivery
- Author extremely detailed, developer-ready epics, features, and acceptance criteria
- Ensure requirements are precise, testable, and grounded in real business use cases
- Manage backlog prioritization and sprint planning in a fast-moving, complex environment
Business Partnership
- Act as the primary bridge between technical teams and the business
- Hold regular working sessions with On-Premise and Off-Premise strategy teams
- Validate that AI-generated objectives align with AB strategy and make sense in real-world accounts
- Partner with field teams to pressure-test outputs and ensure solutions are intuitive and actionable
Pilots, Testing & Field Validation
- Lead pilots and controlled rollouts to test EDGE.AI capabilities
- Gather qualitative and quantitative feedback from the field
- Iterate quickly to improve performance, usability, and business impact
- Ensure AI-driven objectives positively influence sales execution and market results
Job Qualifications
Strong product management or technical product ownership experience
Proven ability to build and manage product roadmaps
Experience writing highly detailed epics, features, and requirements for engineering teams
Comfort working with AI, data science, or advanced analytics teams (hands-on coding not required)
Exceptional organizational skills and attention to detail
Ability to manage ambiguity, complexity, and competing priorities with rigor
Strong stakeholder management and communication skills across technical and non-technical audiences
Experience working with frontline sales, commercial strategy, or enterprise platforms preferred
Experience supporting pilots, experimentation, or scaled rollouts a plus
Benefits
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer!
Salary
$106,400 - $126,350, bonus and long-term incentive eligible