Senior Manager, Customer Marketing

We need to output HTML fragment with sections for headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where there is real specific content. We must not repeat job title. No Job ID etc. Remove boilerplate, EEO, legal, etc. Must preserve all substantive info. We need to parse the posting. First paragraph: description of Yext. That's about the company, maybe "About the role"? Actually "About the role" could be the introductory paragraph describing the role. The posting says: "We’re looking for a Senior Manager, Customer Marketing to own the programs that celebrate our customers, amplify their voices, and connect them to each other and to Yext. This is a role for someone who genuinely loves customers — who knows how to build relationships, tell stories, and create experiences that turn satisfied customers into active advocates. You’ll manage the programs that generate proof, build community, and surface the customer perspective that shapes how Yext goes to market. Your deep knowledge of our customer base will directly feed executive event programming and contribute to product roadmap conversations." That's a good "About the role" section. Then "What You’ll Do" with bullet points: Customer Stories & Case Studies, Reference Library, Reviews, Innovator Community, Customer Advisory Board, Speaker Sourcing, Customer Intelligence. Those are responsibilities. So we can put under

Responsibilities

with

• each bullet. Then "What You Bring": list of qualifications/experience/skills. That could be split into Requirements, Qualifications, Skills. But we need to decide. The instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can have multiple of those. We need to include sections only when posting has real specific content. We have content for Requirements? The "What You Bring" includes experience, skills, etc. Could be split: Requirements (experience years), Qualifications (track record, ability), Skills (relationship-building, storytelling, etc). But we can also combine into one section "Requirements" if we want fewer sections. However instruction: Prefer a few substantive sections over many thin ones. So we might combine into "Requirements" covering experience, skills, abilities. But we also have separate "Benefits", "Pay", maybe "Schedule". The posting includes Pay range and benefits description. No explicit schedule (like full-time, remote). There's mention of "Startup Agility, Enterprise Reach" etc but not schedule. So we should not create Schedule section unless there is specific content. There's no mention of work schedule (e.g., full-time, hybrid). So omit Schedule. Benefits: The posting mentions "In addition to base salaries, employees at Yext are typically eligible for a comprehensive package of benefits including medical, dental and vision benefits; life insurance; short term and long-term disability; 401(k) retirement plan; and vacation and sick leave." Also variable pay programs. That's benefits. So we can have Benefits section. Pay: The posting includes "Annual Base Pay Range: $189,000 USD - $285,000 USD" plus description about pay ranges. So we can have Pay section. Now "About the role" we already have. Now "Responsibilities" we have. Now "Requirements" maybe combine experience and qualifications. But we also have "Skills" maybe separate. However we can combine into "Requirements" and "Skills" if we want to follow the headings list. But we need to avoid thin sections. Let's see content: "What You Bring" includes: - 7+ years of experience in customer marketing, product marketing, or customer success — with hands-on experience running advocacy, community, or reference programs. - Highly experienced at navigating customer marketing with an enterprise customer base, and navigate the complexities of the enterprise approval process. - Demonstrated ability to drive alignment and accountability across executive stakeholders, project managing cross-functional program timelines, decisions, and dependencies to keep customer marketing initiatives moving forward. - A track record of producing high-quality customer content and managing reference programs in a B2B SaaS environment. - Strong relationship-building skills — you know how to earn customer trust and make them want to participate. - Excellent storytelling and writing ability; you know what makes a customer story compelling and how to bring it to life across formats. - Experience managing community programs or customer engagement initiatives that drive measurable participation and outcomes. - Highly organized and detail-oriented — you can manage multiple programs, stakeholders, and timelines without dropping anything. - Comfortable working cross-functionally and influencing without authority across Sales, CS, Product, and Marketing. - A genuine passion for customers and a belief that their success is the most powerful marketing asset we have. That's a mix of experience, skills, abilities. Could be split into Requirements (experience, track record) and Skills (relationship-building, storytelling, organized, etc). But we can also put all under "Requirements". However the instruction says use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't require us to use all; we can choose which to include. To avoid thin sections, we could have "Requirements" covering experience and qualifications, and "Skills" covering the soft skills. That would be two sections, each substantive. Let's decide: - Requirements: 7+ years experience, hands-on experience running advocacy, community, reference programs; experienced with enterprise customer base and approval process; track record of producing high-quality customer content and managing reference programs in B2B SaaS; ability to drive alignment and accountability across executive stakeholders, project managing cross-functional program timelines. - Skills: Strong relationship-building skills; excellent storytelling and writing ability; experience managing community programs or customer engagement initiatives that drive measurable participation and outcomes; highly organized and detail-oriented; comfortable working cross-functionally and influencing without authority; genuine passion for customers. That seems reasonable. Now Benefits: medical, dental, vision; life insurance; short/long term disability; 401(k); vacation and sick leave; variable pay programs based on performance. Pay: Annual Base Pay Range: $189,000 - $285,000 USD; description about pay ranges, salary levels expected to change based on performance, salaries at hire typically lower to middle of range to allow performance-based increases. Now we must not include boilerplate like EEO, equal opportunity, security alert, etc. Remove those. Also remove duplicated lines, cookie/navigation/legal etc. Now produce HTML fragment: only the sections with headings and content. Structure:

  About the role

  ... (the intro paragraph)

  Responsibilities

  • Customer Stories & Case Studies: Build and manage a pipeline of customer stories that span industries, use cases, and outcomes — from written case studies to video testimonials or podcast episodes. Partner with Sales and Customer Success to identify strong candidates and move them efficiently through the story development process. Maintain a content library that gives Sales and Marketing ready access to compelling, current proof points. Set the bar for quality — ensuring every story leads with highly specific customer challenges, how Yext uniquely solved it, and highlight customer outcomes.
  • Reference Library: Own the customer reference program end to end — building, maintaining, and activating a library of referenceable customers by industry, product, and use case. Partner closely with Sales to match the right reference to the right deal at the right moment. Develop a reference cultivation strategy that grows the pool, protects customer relationships, and prevents overuse.
  • Reviews: Drive Yext’s presence on G2, Gartner Peer Insights, and other key review platforms. Build scalable programs that generate authentic reviews from satisfied customers at the right moments in their journey. Monitor review trends and surface insights to relevant teams.
  • Innovator Community: Own the strategy and day-to-day management of Yext’s Innovator Community — a peer network for our most forward-thinking customers. Design programming that drives engagement, fosters peer exchange, and creates a natural pipeline of advocates. Partner with Customer Success and Product to make the community a destination for customers who want to go deeper with Yext.
  • Customer Advisory Board: Own the end-to-end strategy and execution of the executive Customer Advisory Board program — from member recruitment and agenda design through post-event follow-up and measurement. Serve as the primary liaison between internal C-suite leadership and executive customers, using strong executive presence to build trusted relationships and prepare/coach internal executives ahead of every interaction. Manage competing executive stakeholders and schedules with tact and diplomacy, negotiating agendas and priorities to keep the program on track while protecting the executive experience. Translate CAB discussions and customer feedback into clear, actionable insights that influence roadmap and strategic decisions at the executive level.
  • Speaker Sourcing: Serve as the primary source for customer speakers across Yext’s events portfolio — including Envision, webinars, and third-party conferences. Draw on your knowledge of the customer base to identify and recommend the right speakers for the right moments — matching customer story, industry, and outcome to event context. Build and maintain a speaker pipeline so the business always has strong, prepared customer voices ready to go. Partner with event owners to brief speakers, set expectations, and ensure every customer who takes the stage has a great experience.
  • Customer Intelligence: Surface customer themes, sentiment, and success stories that inform product roadmap discussions and GTM strategy. Serve as a consistent customer voice in cross-functional conversations across PMM, Product, and CS. Identify patterns across the customer base — who is growing, who is succeeding, and why — and make that intelligence available to the teams that need it.

  Requirements

  • 7+ years of experience in customer marketing, product marketing, or customer success — with hands-on experience running advocacy, community, or reference programs.
  • Highly experienced at navigating customer marketing with an enterprise customer base, and navigating the complexities of the enterprise approval process.
  • Demonstrated ability to drive alignment and accountability across executive stakeholders, project managing cross-functional program timelines, decisions, and dependencies to keep customer marketing initiatives moving forward.
  • A track record of producing high-quality customer content and managing reference programs in a B2B SaaS environment.

  Skills

  • Strong relationship-building skills — you know how to earn customer trust and make them want to participate.
  • Excellent storytelling and writing ability; you know what makes a customer story compelling and how to bring it to life across formats.
  • Experience managing community programs or customer engagement initiatives that drive measurable participation and outcomes.
  • Highly organized and detail-oriented — you can manage multiple programs, stakeholders, and timelines without dropping anything.
  • Comfortable working cross-functionally and influencing without authority across Sales, CS, Product, and Marketing.
  • A genuine passion for customers and a belief that their success is the most powerful marketing asset we have.

  Benefits

  • Medical, dental and vision benefits
  • Life insurance
  • Short term and long-term disability
  • 401(k) retirement plan
  • Vacation and sick leave
  • Variable pay programs based on performance relative to goals and targets

  Pay

  Annual Base Pay Range: $189,000 USD - $285,000 USD. Pay ranges at Yext are established based on an analysis of salaries for positions with a similar level of accountability and impact in the relevant labor market. Salary levels are expected to change to reflect an employee’s job performance (results and impact) over time. Salaries at the time of hire are typically offered in the lower to middle of the above-referenced range in order to provide the opportunity to reflect performance-based increases over time.

  We should not include Schedule section. Check for any