Senior Manager, Customer Data and Marketing Analytics

Key Responsibilities

Customer Data Domain Leadership & Governance

• Own the customer data domain end to end across enterprise systems, including hierarchies, entity structures, legal and tax attributes, segmentation, and relationship mapping
• Set enterprise standards, definitions, and policies; lead governance forums and serve as the decision authority for prioritization across systems, businesses and product brands
• Partner with Master Data Management and businesses on golden customer record adoption, quality rules, survivorship logic (which source wins when data conflicts), and system integrations
• Manage the customer data backlog spanning quality fixes, onboarding and validation, and integration work
• Define and monitor data quality KPIs, lead root cause analysis, and drive continuous improvement
• Ensure GDPR and other applicable privacy compliance, including classifications and access controls, in partnership with Privacy and Legal
• Coordinate across business segments & functions with Data Stewards and Data Governance on definitions, lineage, and golden record adoption
• Apply systems thinking to optimize the end-to-end flow of customer data across platforms, domains, and business processes

Marketing Performance, Analytics & Measurement

• Implement the enterprise marketing analytics strategy, partnering with business units on measurement plans across brands
• Lead initiatives to improve marketing ROI by advancing investments to outcomes (leads, revenue, and efficiency)
• Develop consistent attribution and incrementality frameworks; establish ROI measurement standards and experimentation approaches
• Synthesize cross-channel performance data into actionable recommendations for media allocation, experience optimization, and lead management programs
• Develop and maintain dashboards and performance reporting for stakeholders from tactical teams to C-suite executives using tools such as Power BI or Tableau
• Partner with agencies for clear planning, reporting, and insights; continuously improve campaign performance, targeting, and measurement rigor

Requirements

Bachelor's degree in Business, Marketing Analytics, Data Science, or a related field

Ideal 10+ years of progressive experience in data management, analytics, business analysis, performance marketing, media planning/buying, or related roles

5+ years of direct experience with customer data, Master Data Management, and/or data governance in enterprise environments

Experience leading cross-functional initiatives and influencing senior stakeholders

Familiarity with data governance tooling (catalogs, lineage, quality platforms)

Working knowledge of cloud data warehouses (Snowflake, AWS, Azure) and database systems with the ability to collaborate effectively with technical teams

Familiarity with GDPR & global regulations that govern customer data

Proven expertise in marketing measurement and analytics, including experimentation, funnel diagnostics, incrementality, and translating insights into decisions

Experience developing attribution frameworks and ROI standards across paid media and digital experiences (programmatic, paid social/search as applicable)

Proven ability to lead cross-functional initiatives, influence stakeholders, and drive organizational change

Qualifications

Dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day

nVent is a leading global provider of electrical connection and protection solutions

We believe our inventive electrical solutions enable safer systems and ensure a more secure world

We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes

We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation

Our principal office is in London and our management office in the United States is in Minneapolis

The robust portfolio of leading electrical product brands dates back more than 100 years and includes nVent CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF and TRACHTE

Skills

Innovative & adaptable

Dedicated to absolute integrity

Focused on the customer first

Respectful and team oriented

Optimistic and energizing

Accountable for performance

Benefits

Pay Transparency

Compensation Range: $123,500.00 - $229,500.00 Depending on the position offered, employee may be eligible for other forms of compensation, such as annual incentives

Benefit Overview

• Medical, dental, and vision plans along with flexible spending accounts, short-term and long-term disability benefits, critical illness, accident insurance and life insurance
• A 401(k) retirement plan and an employee stock purchase plan — both include a company match
• Other supplemental benefits may include tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well-being program, and/or legal & identity theft protection

Connect and protect our customers with inventive electrical solutions

People are our most valuable asset

Inclusion and diversity means that we celebrate and encourage each other’s authenticity because we understand that uniqueness sparks growth