Senior Manager, Consumer Value Proposition Communications

When you join Verizon, you want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always.

About the role

This role is a senior-level position on the National Consumer Unit Communications team. The individual in this role will lead communications strategy and execution centered on Verizon’s Consumer Value Proposition, driving narratives that highlight how our plans, promotions and perks differentiate Verizon in a highly competitive market. You will be responsible for defining, driving, and defending our consumer narrative and ecosystem through agile storytelling that turns our offerings into compelling, coverage-driving narratives, defending market share and positioning our portfolio as the superior choice. As a critical link across the organization, you will ensure all communications initiatives are cohesive, impactful, and strategically aligned across the business.

Responsibilities

• Lead strategy and execution of strategic, high-profile consumer moments that deepen customer relationships and elevate Verizon as a customer-first brand.
• Translate consumer insights and market trends into compelling narratives and story angles that resonate with target audiences and position Verizon as an industry leader.
• Drive media strategy and execution for reaching target press that amplifies key moments and reinforces Verizon’s leadership.
• Develop and maintain strong relationships with influential audiences, including journalists, social influencers, external partners, and cross-functional internal stakeholders.
• Provide strategic counsel to executives and other cross-functional teams to shape brand narrative.
• Manage agency partners to create and execute plans that drive business results.
• Help protect the Verizon brand by identifying and mitigating reputational risk.

Requirements

• Bachelor’s degree or four or more years of work experience.
• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
• Experience working on complex launches.
• Strong project management skills and the ability to work under pressure on multiple projects simultaneously while meeting deadlines and delivering consistently high-quality work.
• Ability to build and maintain relationships with the press.
• Willingness to travel up to 25%.

Qualifications

• A background in consumer products, tech, or marketing.
• Strong relationships with reporters.
• A proven track record of developing and implementing integrated communications plans that go beyond traditional public relations.
• Exceptional written, verbal, and presentation skills.

Schedule

In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Scheduled weekly hours: 40.

Benefits

Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long-term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance, and group home & auto insurance. We also offer:

• A matched 401(k) savings plan.
• Up to 8 company-paid holidays per year and up to 6 personal days per year.
• Paid parental leave, adoption assistance, and tuition assistance.
• Other incentives, including premium pay such as overtime, shift differential, holiday pay, and allowances.

Newly hired employees receive up to 15 days of vacation per year, which grows with additional service.

Pay

The annual salary range for this full-time position is $115,500.00 - $201,000.00, depending on location and confirmed job-related skills and experience. This is an incentive-based position with the potential to earn more. For part-time roles, compensation will be adjusted to reflect hours worked.