Senior Manager, Brand Campaigns & Partnerships

About the role

This role is responsible for bringing the Mint Mobile brand to life through breakthrough campaigns, strategic partnerships, and culturally relevant marketing moments that support commercial and brand objectives.

Responsibilities

• Develop integrated brand campaign strategies, partnership plans, and cultural marketing opportunities that support commercial priorities and strengthen the Mint Mobile brand.
• Translate brand strategy into breakthrough campaign ideas, creative strategies, and inspiring creative briefs that guide internal creative teams and agency partners in developing memorable campaigns.
• Serve as the primary relationship manager for external creative agencies and strategic partners, providing strategic direction from brief through execution while ensuring alignment with brand strategy and business objectives.
• Lead cross-functional campaign orchestration by partnering with Brand, PR, Social, Creative, Ecommerce, and Media teams to deliver integrated launches, partnerships, and brand moments on time and within budget.
• Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance.
• Also responsible for other duties/projects as assigned by business management as needed.

Requirements

• Bachelor's Degree and 7 years of related work experience OR a combination of education and experience deemed equivalent (Required)
• 7-10 years Marketing experience in authoring and executing national integrated marketing plans with recognized B2C brands (Preferred)
• 2-4 years Delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution. (Preferred)

Qualifications

• Brand Management (Required)
• Campaign Management (Required)
• Cross-Functional Leadership (Required)
• Customer Insights (Required)
• Data Analysis (Required)
• Integrated Marketing (Required)
• Marketing Analytics (Required)
• Marketing Planning (Required)
• Omnichannel Marketing (Required)
• Strategic Thinking (Required)

Skills and Abilities

• Brand Management (Required)
• Campaign Management (Required)
• Cross-Functional Leadership (Required)
• Customer Insights (Required)
• Data Analysis (Required)
• Integrated Marketing (Required)
• Marketing Analytics (Required)
• Marketing Planning (Required)
• Omnichannel Marketing (Required)
• Strategic Thinking (Required)

Benefits

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs!

Pay

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

Schedule

No

Benefits

To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.

Equal Opportunity Employer

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.