Senior Living Sales Specialist

About the Role

Join Our Mission At Resort Lifestyle Communities (RLC), serving seniors isn’t just a job, it’s a calling. When you join our team, you become part of a close-knit, servant-hearted community guided by our Core Values: Respect, Honesty, Kindness & Compassion, and Service Excellence. Together, we work toward four essential goals that guide our success: Happy Employees, Happy Residents, Full Occupancy, On-Budget Operations. As a Senior Living Consultant, you are more than a sales professional; you are a trusted guide helping seniors and their families navigate one of life’s most important transitions. In this role, you will connect families to our Independent Living Retirement Community that offers a sense of security, community, and peace of mind, while driving occupancy growth.

Responsibilities

• Develop and implement a strategic sales plan in collaboration with Community Managers and Field Support Leadership to meet occupancy objectives; maintain timely follow-ups and detailed updates in the Prospect Management System, including notes on contact attempts.
• When occupancy is low and tours are not scheduled, proactively drive outreach with high call volumes (up to 50+ per day).
• Drive meaningful engagement with prospective residents through phone calls, home visits, and personalized tours to uncover needs, identify and overcome objections, and foster strong relationships; advance the sales process using the approved RLC approach to build trust along the way.
• Grow the lead base through proactive outreach to senior living influencers and community partners and participate in events that create opportunities for new residents.
• Participate in leadership meetings to address resident needs, plan events, and support business goals, while providing regular updates to supervisors and Field Support Leadership on prospect activity.
• Secure signed rental agreements, complete all move-in documentation, and collect required funds for new residents; manage and process paid waitlist deposits.

Requirements

• Be at least 18 years of age or older.
• Reliable transportation and flexibility to work evenings, weekends, and holidays.
• Physical ability to lead tours and remain active throughout the day.

Qualifications

• Proven sales success, ideally in senior living, hospitality, or multi-unit housing.

Skills

• Exceptional communication skills and a warm, credible presence with seniors and their families.
• Ability to represent the community, build strong referral networks, and cultivate lasting relationships.
• Self-m