Senior Director, Marketing Operations

Fireblocks’ platform and network provide the simplest and most secure way for companies to work with digital assets. Trusted by some of the largest financial institutions, banks, globally-recognized brands, and Web3 companies in the world, including BNY Mellon, BNP Paribas, ANZ Bank, Revolut, and thousands more.

About the role

We are looking for an innovative and hands-on leader to evolve and expand our marketing operations strategy supporting our global go-to-market motions. As team leader, you will be responsible for performance accountability and efficient investment, and will develop the technology stack, processes, forecasting, and reporting to support it.

Responsibilities

• Define a vision and strategy for marketing operations that enables scalable growth and data-based decisions across the team.
• Refine the technology stack, including evaluation, selection, implementation, and customization of both existing and new tooling.
• Partner with Fireblocks’ data and analytics team to ensure accurate and actionable reporting on customer lifetime value, customer acquisition costs, and ROI.
• Regularly inform stakeholders across marketing, sales, and finance of insights on marketing performance to ensure cross-functional alignment on the best possible data-driven marketing strategy.
• Track and report the entire GTM funnel and marketing’s impact on it, including volume, velocity, conversion stage-to-stage, and average value.
• Ensure operational processes are designed, documented, understood, and followed globally.
• Develop a strong multi-faceted operational team that drives efficiency, agility, and excellence across marketing.

Requirements

• 8+ years experience in B2B SaaS marketing operations.
• 3+ years of management experience and a strong presence in leadership forums.
• Entrepreneurial-minded with a natural high sense of urgency and comfort in high-speed environments.
• Willingness to roll up your sleeves, be hands-on, and lead by example.
• Excellent communicator who can drive consensus and articulate recommendations to cross-functional partners.
• Proven experience with operational strategy design and cross-functional change management.
• Demonstrated experience designing an innovative marketing technology stack.
• Exceptional planning, organizational, and project management skills.
• East Coast US remote.

Pay

For employees hired to work remotely from New York or from our NYC HQ, Fireblocks is required by law to include a reasonable estimate of the compensation range for this role. The range is specific to New York City and takes into consideration a wide range of factors reviewed when making a hiring decision, such as years of experience, skills, and other business needs. A reasonable base salary range estimate for this position is $154,000–230,000. The base salary is one component of the total compensation package, which may also include a target bonus, a competitive equity grant, and generous benefits.