Senior Director Marketing Communications

Marketing for Change is an independent national advertising firm propelled by behavioral science and focused on social change. We help foundations, nonprofits, governments, and companies “do good better.”

About the role

We are seeking a Senior Director, Marketing & Communications to grow our impact and portfolio. This role is ideal for a leader with experience shaping client relationships, leading high-performing teams, and directing campaigns—especially in health and healthcare—to accelerate social change.

Responsibilities

• Proactively build a portfolio of new business, meeting annual targets by developing and managing a growth plan that identifies opportunities to expand our impact, especially in health and healthcare.
• Build relationships with industry partners and stakeholders to shape business opportunities and partnerships.
• Elevate M4C’s profile through thought leadership—publishing, speaking, and industry participation.
• Own strategic direction across a portfolio of client campaigns, strengthening and expanding client relationships.
• Counsel sophisticated nonprofits, foundations, government agencies, and others on using consumer research and the Behavioral Determinants Framework to drive creative approaches to challenges like mental health, gun violence, and health insurance.
• Lead a high-performing team of strategists, planners, and coordinators who manage client-facing interactions and ensure campaign success.
• Translate industry trends into actionable approaches for operational excellence.

Requirements

• 8+ years of experience in integrated campaign leadership, including experience in health, healthcare, or a related field.
• A track record of securing high six- and seven-figure client contracts.
• Proven ability to cultivate and grow existing client relationships.
• Experience translating research insights into breakthrough marketing and communication strategies that produce measurable behavior change.
• A deliberately developmental leader who champions a learning culture and professional growth.

About Marketing for Change

Founded in 2005, our 30-plus team includes copywriters, filmmakers, designers, researchers, developers, and strategists—along with musicians, artists, podcasters, kayakers, and mountaineers. We value work-life balance and collaboration, with hubs in Orlando and just outside Washington, DC. We prefer candidates willing to locate in these areas and participate in a hybrid model (in-person at least one day a week).

Benefits

• Comprehensive benefits package: vacation, sick, and holiday leave; 401(k) matching contributions; and paid parental leave.
• Health plans including PPO and HSA healthcare, plus dental, disability, and life insurance.
• Deliberately developmental workplace supporting professional and personal growth.
• Flexible schedules and a focus on work-life balance (typically 8-hour days).
• Flat organization where everyone’s ideas are valued, and anyone can drive initiatives.
• Mission-driven culture focused on social change and collaboration.

Pay

Expected base salary between $150,000 - $170,000 per year, commensurate with experience.