Senior Director, Marketing, Comcast Business

About the Role

This role involves leading a marketing team to execute strategies that align with organizational objectives. It includes managing talent, fostering interdepartmental collaboration, and developing partnerships. The position is crucial for driving revenue via strategic planning and data analytics, ensuring efficient marketing execution to meet goals.

Responsibilities

• Managing a team of marketing professionals to ensure timely delivery of objectives within budget constraints.
• Ensuring the development and retention of qualified marketing staff through effective talent management strategies.
• Overseeing recruitment and performance evaluation processes to maintain a robust marketing team.
• Acting as a liaison with Engineering, Customer Service, and other Marketing teams to align marketing efforts.
• Participating in strategic planning and alliance building to support product market growth.
• Leading the creation and implementation of marketing plans to drive subscriber and revenue increases.
• Directing analytical projects to inform marketing strategies and measure performance outcomes.
• Engaging stakeholders in the development and deployment of marketing initiatives for maximum impact.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand Comcast’s Operating Principles and make them the guidelines for how you do your job.
• Own the customer experience by thinking and acting in ways that put customers first, giving them seamless digital options at every touchpoint, and making them promoters of our products and services.
• Know your stuff by being enthusiastic learners, users, and advocates of our game-changing technology, products, and services, especially our digital tools and experiences.
• Win as a team by making big things happen through working together and being open to new ideas.
• Be an active part of the Net Promoter System, bringing more employee and customer feedback into the company by joining huddles, making callbacks, and helping elevate opportunities to do better for customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors, and our communities.

Requirements

• Bachelor’s Degree (preferred, but Comcast may consider applicants with a combination of coursework and experience, or extensive related professional experience).
• 10+ years of relevant work experience.

Skills

• Marketing Strategies
• Data Analysis
• Revenue Growth
• Marketing Initiatives
• Analytics

Pay

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.

Benefits

Comcast provides best-in-class benefits to eligible employees. Benefits are designed to connect you to the support you need when it matters most, helping you care for those who matter most. Options include:

• Personalized physical, financial, and emotional support.
• Expert guidance and always-on tools tailored to meet the needs of your reality.