Senior Director, Marketing
Olema Oncology · San Francisco, CA · 3 wk ago
Marketing$250k–$285k/yrFull-time
About the role
The Senior Director, Marketing will design and execute the Commercial roadmap that enables the successful potential U.S. launch of palazestrant, Olema’s lead program currently in Phase 3 for ER+ HER2- metastatic breast cancer.
The ideal candidate will have experience in the commercialization of oral oncology therapies in breast cancer and a track record of leading successful oncology drug launches in the US. This role is based out of our San Francisco office and will require travel as needed.
- Building the strategic marketing plan and leading launch readiness initiatives (branding, positioning, messaging platform, story flow and creative imagery) to deliver a successful palazestrant launch
- Developing, prioritizing, and implementing market development activities that deepen awareness of unmet needs and address knowledge gaps among customers
- Designing the go-to-market approach that delivers resource-efficient customer engagement, customer behavior change and adoption at launch
- Developing KPIs to assess launch performance and analyzing market, customer, and competitor trends, incorporating insights into marketing strategies and plans
- Establishing a strong relationship with Medical Affairs, and eventually, the Sales team and other field-based commercial teams to ensure optimal execution
- Prioritizing cross-functional activities with Clinical Development, Regulatory and other internal stakeholders to gather input for functional activities and ensure alignment with launch readiness activities
- Managing partner agency and vendor relationships and workflow
- Ensuring strategic and tactical plans meet compliance and regulatory guidelines and company policies
- Delivering marketing operating expenses within budget
Requirements
The ideal candidate will have:
- A minimum of 8 years of progressive commercial experience at biotechnology and/or pharmaceutical companies
- Successfully developed and executed marketing strategy plans and led the launch of new oncology products in the US
- Strong ability to leverage insights and analytics to deliver impactful marketing strategies and tactics
- Demonstrated ability to influence effectively across an organization at all levels
- Experience developing strategies to win in competitive markets
- Experience thriving in a small company environment, with a hands-on and pragmatic leadership style
- Excellent prioritization skills to deliver results within reasonably established timelines
Qualifications
The ideal candidate will have:
- A Bachelor’s degree required; MBA preferred
- Deep understanding of customer adoption behavior in breast cancer
- Knowledge of the laws and regulations regarding interactions with the healthcare community
- Excellent written verbal and interpersonal communication skills and ability to adapt communication styles to varied internal and external partners
- Impeccable professional ethics, integrity, and judgment
Benefits
We provide a competitive compensation and benefits package, including equity, bonus, and benefits. A Summary of Benefits is available for all applicants.