Jobs · Marketing

Senior Director, Growth Marketing

Ladders · United States · Yesterday
RemoteRemoteMarketing$190k–$220k/yrFull-time

Responsibilities

  • Own and drive the performance marketing strategy across all acquisition channels
  • Build systems to enhance and measure word-of-mouth growth
  • Establish and expand a diverse digital channel portfolio, including emerging platforms
  • Implement a high-velocity A/B testing framework for continuous improvement
  • Formulate and execute growth strategies for new market entries
  • Lead and develop a nimble marketing team while coordinating with agency partners
  • Make data-driven decisions to optimize growth initiatives and channel investments

Qualifications

  • 10+ years in growth or performance marketing with team management experience
  • Proven track record of managing a comprehensive performance marketing mix, including SEM, paid social, programmatic, and SEO
  • Expertise in scaling acquisition channels with a focus on CAC, payback, and LTV:CAC
  • Experience launching new markets and digital channels, not just optimizing existing ones
  • Strong analytical skills with a background in building attribution and testing frameworks
  • Experience managing agency partnerships and in-house decision-making
  • Demonstrated leadership experience in nurturing and developing high-performing teams

Benefits

  • Opportunity to contribute to meaningful and life-saving work
  • Comprehensive healthcare benefits including medical, dental, and vision
  • Mental health support with services like Talkspace and EAP
  • Generous vacation policy of 4 weeks per year, increasing to 5 weeks after 2 years
  • Sick leave accrued at 1 hour for every 30 hours worked
  • 12 weeks of fully paid parental leave after 6 months of employment
  • 401(k) retirement savings plan
  • Hardware provided for remote work

Pay

$190,000 – $220,000 annually

Schedule

Remote - US based candidates only, no visa sponsorship available

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